Social Media Audit

  • A Social Media Audit Template and Guide for Marketers

    … Conducting a social media audit is a key part of a social media marketing plan. This assesses how well your current social media use works for you. There are a number of different steps involved in this process, so we have put together a social media audit template to help you conduct your first (or second, or third…) one more efficiently. Use…

    Hootsuitein Social- 27 readers -
  • Validate Your Social Media Strategy Against this 8-Point Checklist

    … and successful social media processes. Measurement – Whether it’s awareness, engagement, authority, retention, conversions, upsells, or experience, every social media strategy must have tools implemented to fully measure the key performance indicators of the strategy. Here’s the full infographic – be sure to check this against your strategies to ensure you’re building a profitable social media program. © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 35 readers -
  • 5 Ways to Develop a Social Media Strategy

    … Are you struggling to make social media work for you? Do you have the right social media strategy for your business? The challenge of social media is that it’s constantly changing. In this article I’ll share five ways to adapt social media for your business. #1: Do a Social Media Audit To determine what is and isn’t working in your social…

    Debra Eckerling/ Social Media Examinerin Social- 34 readers -
  • 5 Tips for Managing Social Media in a Big Company

    …: Shutterstock. Each of your team members likely represents one of many different departments (or “districts”), each with its own goals and objectives. These team members are your “district social media managers.” Choosing your team of district managers is important because it’s the foundation for the rest of your social media efforts. Include people who…

    Anthony Gaenzle/ Social Media Examiner- 31 readers -
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