Social Media Data

  • Humanize It: 10 Tips to Make Your Tweets More Human

    … Are you speaking to your audience in a way that they understand? When you tweet do people listen? Do they take action? Do your tweets help you increase brand equity, generate leads and sales? Are your tweets helping you grow community and nurture relationships? Are your tweets helping you increase the ROI of all of your content marketing…

    Pam Moore/ Pam Marketing Nutin Social Content Twitter- 14 readers -
  • How to Write for Your Ideal Customer and Audience

    … Do you know what your ideal customer and audience wants from you? Do you know the perfect content that would help them solve their biggest problems and inspire them to connect with you and your brand immediately? That would be the perfect content marketing scenario wouldn’t it? The scenario where your ideal customer visits your blog, website…

    Pam Marketing Nutin Social SEO Content Facebook How To's- 27 readers -
  • Social Media Data Cheat Sheet: What Executives Actually Want to Know

    … Understanding social media data can help you improve the quality of your social messaging, increase the number of followers, and widen your social reach. You may already have the skills it takes to make social data work for your business, but is your executive team up to speed with the advantages this information has to offer? In order…

    Hootsuitein Social- 12 readers -
  • What is Programmatic Advertising & Marketing?

    … on investment, and reduce the pushing and pulling tension we tend to apply on our prospects and customers. What is Programmatic Marketing The term Programmatic media (also known as programmatic marketing or programmatic advertising) encompasses an array of technologies that automate the buying, placement, and optimisation of media inventory…

    Douglas Karr/ Marketing Technology Blog- 40 readers -
  • How to Create Buyer Personas with Social Media Data

    … them ‘Millennials’ though), as well as what drives their purchasing habits. What problems are they trying to solve? What motivates them? What do they do for a living? You can’t create your buyer personas from inference and intuition. You need data describing your existing customers, which can be collected through surveys, market research…

    Hootsuitein Social How To's- 23 readers -
  • Putting Social Data to Work in the Tech Industry

    … Social media data helps companies across different industries evaluate the success of their marketing efforts. But top players in the tech industry take it one step further: in addition to using social data to measure key results, successful tech companies use this data to inform their future marketing decisions. We’ve benchmarked key social…

    Hootsuite- 9 readers -
  • 5 steps to social media excellence: prove social ROI as a social media analyst

    … improving website traffic and follower counts for a lot of forward-thinking social media professionals is data analysis. Analyzing social media data and using the results to inform business decisions helps social media professionals to prove ROI of their field to their superiors, as well as achieve new wins for their departments. This doesn’t mean you…

    Hootsuitein Social- 21 readers -
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