Social Media Examiner

  • Earned Social Media Shares Trump Owned: What You Need To Know

    … turn to social media for buying decisions. B2B buyers also use social media to make purchase decisions, according to IDC research. To determine which social media shares are most effective to achieve your marketing objectives we’ll examine recent Simply Measured data analysis. Then we’ll show you how to use these findings to maximize your marketing…

    Heidi Cohen/ Heidi Cohenin Social How To's- 16 readers -
  • Online: Social Media Success Summit 2016

    … a Day), Joel Comm (co-author, Twitter Power 3.0), Michael Stelzner (founder, Social Media Examiner), Neal Schaffer (author, Maximize Your Social), Amy Porterfield (co-author, Facebook Marketing All-In-One for Dummies), Christopher Penn (author, Marketing White Belt), Ian Cleary (social tools expert), Jon Loomer (Facebook ads expert), and Viveka von…

    Douglas Karr/ Marketing Technology Blogin Social- 25 readers -
  • Blog Community: 5 Types of People Your Blog Needs

    … question(s). I did this for Content Marketing World. Blog Community People – Interview Opton Presenters. Live blog events. Translate the information from an event or conference into a summary. Again give credit and make sure that you have permission to do so. Top Rank Blog does this well. Here’s an example by Ashley Zeckman from #SMMW16. Other…

    Heidi Cohen/ Heidi Cohenin Blogging- 25 readers -
  • 5 Social Media Content Formats Your Business Needs

    ….) Actionable social media content format tips to improve video use: Create branded intro and conclusion. Include branded visuals and sound to build consistency and an audience. Tape live events and conferences to expand your reach. Start using video to build your skills. Follow Jay Baer’s example. 4. Social Media Content Format: Audio Supported by Apple’s…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 35 readers -
  • 2016 Social Media Marketing Benefits

    … real, tangible resources, namely employees and budget. Therefore 2016 social media marketing business benefits are your performance scorecard. They prove your social media marketing is working. They show you contributed to your business’s success. 2016 Social Media Marketing Benefits – Social Media Examiner Research Chart According to Social…

    Heidi Cohen/ Heidi Cohenin Social- 18 readers -
  • Report: Social Media Examiner 2016 State of Social Media Marketing

    … It can be easy to get caught up in the buzz of new social media marketing platforms and content types (live video ring a bell?). But what are today’s marketers implementing the most and experiencing the most success with? The answers might surprise you. Social Media Examiner recently released their 2016 State of Social Media Marketing Industry…

    Ashley Zeckman/ TopRank®in Social- 13 readers -
  • Highlights from my #SMMW keynote speech

    … This week I had the honor of giving the closing keynote address at Social Media Marketing World, the biggest social media marketing gathering in the world. What a great event. The Social Media Examiner team out-did themselves this year in every way — content, networking and flawless organization. This was a challenging talk — my audience…

    {grow}in SEO Content- 13 readers -
  • Qualified Blog Post Ideas: No Imagination Needed

    …? If so, please join me. I’m teaching “How To Create Quality Blog Posts Quickly And Efficiently” on Sunday, April 17th at Social Media Marketing World 2016. (NOTE: Workshop registration is required for the workshop. There is no additional fee.) If you can’t attend live, get a virtual pass. (You’ll save on travel expenses.) Happy Marketing, Heidi Cohen…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 22 readers -
  • 2016 Marketing Trends To Transform Your Business

    … need a high-level view across the terrain to see what’s ahead. 5 Key 2016 marketing trends that will transform your business. 1. Audience context becomes the marketing focus As content, social media and mobile mature and evolve, marketers must adapt and modify their plans to be contextually relevant without being creepy. 2016 is the starting…

    Heidi Cohen/ Heidi Cohenin Content Facebook- 38 readers -
  • 5 Key 2016 Social Media Trends

    … Here are the 5 key 2016 social media trends to ensure that your marketing is on track to succeed. Includes charts and tips to improve your social media marketing. The post 5 Key 2016 Social Media Trends appeared first on Heidi Cohen…

    Heidi Cohen/ Heidi Cohenin Social- 14 readers -
  • Buffer Is Losing Social Media Traffic: Are You?

    … #1 as a Social Media Examiner Top 10 Social Media blog of 2015. (BTW—we were shortlisted in 2015.) NOTE: Before analyzing Buffer’s social media falloff so you can keep your social media traffic from declining, it’s important to note that we applaud Buffer and Kevan Lee in particular for their transparency in sharing this information. We hope our…

    Heidi Cohen/ Heidi Cohenin Social Content YouTube- 20 readers -
  • Quality User Generated Content: How To Fill Your Calendar

    … for Crabtree Cottage To promote their ebook, Attention-Driven Design: 23 Visual Principles For Designing More Persuasive Landing Pages, Unbounce created a user-generated content contest to win a an all-expenses-paid trip to Vancouver for their Call to Action Conference 2016. Participants had to use Unbounce’s free product to develop their landing page…

    Heidi Cohen/ Heidi Cohenin Content How To's- 17 readers -
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