Social Media Examiner

  • How Your Small Business Social Media Can Compete

    … offering. Don’t take my word for it—check Social Media Examiner’s 2017 social media research. (BTW–Here’s 2016 Social Media Examiner Research results analyzed.) 61% of Social Media Examiner respondents have 10 or less employees, the definition of small business. Specifically 22% of respondents are solopreneurs and 39% of respondents have 2 to 10…

    Heidi Cohen/ Heidi Cohenin Social Facebook How To's- 19 readers -
  • Earned Social Media Shares Trump Owned: What You Need To Know

    … Why All Social Shares Are Not Created Equal Matters Want to increase your marketing results from your social media shares? Of course you do—unless you’ve been living under a rock, who doesn’t? To do so, understand that not all social media shares are created equal. Surprised? You shouldn’t be. Trust is in extremely short supply these days…

    Heidi Cohen/ Heidi Cohenin Social How To's- 37 readers -
  • Online: Social Media Success Summit 2016

    … a Day), Joel Comm (co-author, Twitter Power 3.0), Michael Stelzner (founder, Social Media Examiner), Neal Schaffer (author, Maximize Your Social), Amy Porterfield (co-author, Facebook Marketing All-In-One for Dummies), Christopher Penn (author, Marketing White Belt), Ian Cleary (social tools expert), Jon Loomer (Facebook ads expert), and Viveka von…

    Douglas Karr/ Marketing Technology Blogin Social- 31 readers -
  • 5 Social Media Content Formats Your Business Needs

    … rights. BTW, blogs also handle other social media content formats! (For a deeper conversation as to why blogging isn’t dead, check my view, Chris Brogan’s view and Gini Dietrich’s view.) LinkedIn Publishing (as well as PDFs on LinkedIn Slideshare) enable everyone to publish long form content. Medium remains below the radar as a social media entity…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 48 readers -
  • 2016 Social Media Marketing Platforms: 5 Key Trends

    … to yield measurable success. Better social media results will come from smaller incremental improvements and overall marketing integration. 2. Video continues to grow Social Media Examiner data understates video’s expanding reach. (BTW, I called this trend back in the beginning of 2015 on SME!) Social Media Marketing Video Chart – It’s not just…

    Heidi Cohen/ Heidi Cohenin Social Facebook Twitter YouTube- 36 readers -
  • 2016 Social Media Marketing Benefits

    … Media Examiner’s 2016 Marketing Research, the Top 10 Social Media Marketing Benefits are: 89% Increased exposure 75% Increased traffic 68% Developed loyal fans 66% Provided marketplace insight 66% Generated leads 58% Improved search rankings 55% Grew business partnerships 54% Established thought leadership 51% Improved sales 50% reduced marketing…

    Heidi Cohen/ Heidi Cohenin Social- 27 readers -
  • Report: Social Media Examiner 2016 State of Social Media Marketing

    … It can be easy to get caught up in the buzz of new social media marketing platforms and content types (live video ring a bell?). But what are today’s marketers implementing the most and experiencing the most success with? The answers might surprise you. Social Media Examiner recently released their 2016 State of Social Media Marketing Industry…

    Ashley Zeckman/ TopRank®in Social- 19 readers -
  • Highlights from my #SMMW keynote speech

    … This week I had the honor of giving the closing keynote address at Social Media Marketing World, the biggest social media marketing gathering in the world. What a great event. The Social Media Examiner team out-did themselves this year in every way — content, networking and flawless organization. This was a challenging talk — my audience…

    {grow}in SEO Content- 19 readers -
  • Qualified Blog Post Ideas: No Imagination Needed

    … 3 Places To Find Qualified Blog Post Ideas Do you ever run out of blog post ideas? Do you find yourself in front of a blank computer screen with a blinking cursor (or piece of paper for those of you who like the old school approach)? The real trick is to capture and record your blog post ideas whenever and wherever you get them. Yes, it can…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 30 readers -
  • 2016 Marketing Trends To Transform Your Business

    … and intelligent content. Once and Done Content – Kapost Chart Best of breed marketers will extend their content marketing approach across their organization to include all company information. The goals are to improve the content quality and usefulness, keep branding consistent and reduce expenses. Your must create this information anyhow. Make…

    Heidi Cohen/ Heidi Cohenin Content Facebook- 47 readers -
Get the top posts daily into your mailbox!