Social Media Explorer

  • Puppy Love: Inside Purina’s Ambitious New Content Play

    … then most softer launches would have. “This type of marketing can be very effective at driving initial awareness of a new content site,” said Social Media Explorer | SME Digital CEO Nichole Kelly. “However, when people get there it has to have what they are looking for to make it sticky. The sticky factor is something I’ve seen far less of.” Bad…

    Natalie Burg/ The Content Strategistin Content- 15 readers -
  • How Do You Start Over After Building a Successful Blog?

    … of weeks ranked number 1 on the Ad Age rating of top marketing blogs – a feat that, though just the product of a favorable algorithm, still baffles me. Fast-forward through expanding to an agency, bringing on a business partner, jumping at a once-in-a-lifetime career opportunity, selling to the business partner then landing back on the agency side…

    {grow}in SEO Twitter Blogging How To's- 14 readers -
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