Social Media Influencers

    • 50 Social Media Marketing Influencers to Follow in 2017 #SMMW17

      The topic of Social Media Influence has really taken off since we first published this list. Many changes have happened in the social media marketing world ranging from the surprisingly close competition between SnapChat and Instagram stories to the acquisition of LinkedIn by Microsoft to the explosive growth of “creators” and micro-influencers.

      Lee Odden/ TopRank®- 33 readers -
  • Digital Marketing Spotlight: Amy Lamparske, Head of Social Media at 3M

    … One of the great benefits of social media is the dual effect of creating access to people of influence while helping individuals with expertise and points of view become influential themselves. One of my connections that serves as a great example of this is Amy Lamparske, Head of Global Social Media at 3M. Local events and blogging undoubtedly…

    Lee Odden/ TopRank®in Social- 22 readers -
  • Infographic: Star Wars, One Direction Among Most Buzzed Topics of 2015

    … Buzzoole, an automated influencer marketing platform, has released data analyzing how its social media users discussed major topics in the areas of film, technology and more in 2015. A new infographic revealed how each topic compared with a rival, and showed which topics where the ‘most talked about’ and ‘most engaging.’ In general…

    Inside Facebookin Social- 17 readers -
  • How To Find Social Media Influencers and Build Engagement

    … Social media influencer marketing is growing in popularity, and let’s be honest – it’s something that you probably need to look into a bit more. It involves building relationships with people who can build relationships for you, ideally with the individual consumer that you’re looking to reach. To do this, your brand simply works with thought…

    Kate Endres/ ROI Factor Blogin Social How To's- 13 readers -
  • Marketers Struggle to Identify and Engage Social Media Influencers (Report)

    … Influencer marketing is the big buzz this year as marketers plan to increase their budgets in an attempt to get their content in front of relevant audiences. Influencers themselves have become more sophisticated, and marketers seem to have a hard time keeping up with them, according to a report from SoftwareAdvice. For the purpose…

    AllFacebookin Social- 31 readers -
  • How to Partner With Influencers for Social Media Giveaways

    … partnered with a blogger on a giveaway? How has it worked out? What advice do you have for others considering a blogger partnership? Please share your thoughts, recommendations and questions in the comments. Tags: blog partnership, blogger outreach, blogger relationship, blogger research, jim belosic, social media giveaways, social media influencers, social media marketing, social media promotion …

    Jim Belosic/ Social Media Examinerin Social How To's- 19 readers -
  • Be #Thankful for Social Media Influencers This Holiday Season

    … isn’t guaranteed with this audience. An obvious macro influencer for Lexar might include the Gizmodo blog, which reaches millions of readers. How to Thank Your Brand Influencers If you’ve been cultivating any of these types of influencer relationships this year, now is your opportunity to say thanks. Not only is being openly thankful the right…

    Relevancein Social- 13 readers -
  • 5 Tips for Finding the Right Social Influencers for Your Brand

    … they are. Just because a blogger posts recipes doesn’t necessarily mean they are a match for an organic brand, and a tech-savvy sports fan doesn’t make them a guaranteed match for your gaming app. Are you looking for budget-travelers, fashionistas, permissive moms, or coffee drinkers? Is profanity or provocativeness part of your brand personality…

    Convince and Convertin Social Content- 7 readers -
  • Enable Social Selling on Your Ecommerce Site with GetSocial

    … and then contact them directly to close the sale. See who is your most influential user and how many leads and conversions they generate for your page. Identify which users, products, and sharing buttons are most effective for increasing conversions through social sharing. GetSocial also allows you to export the data you collected to use it with your current marketing tools. GetSocial integrates with Shopify, PrestaShop, Bigcommerce, Tictail, Magento, WordPress, Blogger, and Tumblr. © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 7 readers -
  • What Makes a Great Brand Ambassador?

    … who sincerely love you. Here are some standards to hold people to before giving them an ambassador badge: They are an engaged part of your communityThey are customers who like youThey are active on blogs and/or social channelsThey are influential in their sphere Rounding Up Current Ambassadors Hopefully you have a pulse on the people who say good…

    Kristen Matthews/ Convince and Convert- 9 readers -
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