Social Media Influencers

  • 50 Social Media Marketing Influencers to Follow in 2017 #SMMW17

    … The topic of Social Media Influence has really taken off since we first published this list. Many changes have happened in the social media marketing world ranging from the surprisingly close competition between SnapChat and Instagram stories to the acquisition of LinkedIn by Microsoft to the explosive growth of “creators” and micro-influencers…

    Lee Odden/ TopRank®in Social- 41 readers -
  • Digital Marketing Spotlight: Amy Lamparske, Head of Social Media at 3M

    … One of the great benefits of social media is the dual effect of creating access to people of influence while helping individuals with expertise and points of view become influential themselves. One of my connections that serves as a great example of this is Amy Lamparske, Head of Global Social Media at 3M. Local events and blogging undoubtedly…

    Lee Odden/ TopRank®in Social- 24 readers -
  • Infographic: Star Wars, One Direction Among Most Buzzed Topics of 2015

    …, shares, comments and more on posts about each topic. Pitting Star Wars: The Force Awakens against The Hunger Games: Mockingly—Part 2, Star Wars was the more talked about film, at 93 percent, while The Hunger Games was the more engaging film, at 53 percent. For technology, iOS was compared to Android, with iOS coming out on top for both…

    Inside Facebookin Social- 19 readers -
  • How To Find Social Media Influencers and Build Engagement

    … Social media influencer marketing is growing in popularity, and let’s be honest – it’s something that you probably need to look into a bit more. It involves building relationships with people who can build relationships for you, ideally with the individual consumer that you’re looking to reach. To do this, your brand simply works with thought…

    Kate Endres/ ROI Factor Blogin Social How To's- 16 readers -
  • Marketers Struggle to Identify and Engage Social Media Influencers (Report)

    … of the report, influencers are simply social media users with a group of active and engaged followers. The idea is to turn those influential users into brand advocates who share and re-share brand content and commentary. In this respect, the biggest concern among marketers is competing with other brands in the race to secure influencers for their campaigns…

    AllFacebookin Social- 35 readers -
  • Be #Thankful for Social Media Influencers This Holiday Season

    … Earned Media, Influencer Outreach, Relationship Building As we gather around the table this holiday season, digital marketers have a long list of things to be thankful for: family, an abundance of sweet treats, new tech gadgets and…social media influencers? If your social media influencers aren’t on your list, they should be. They’ve been…

    Relevancein Social- 14 readers -
  • 5 Tips for Finding the Right Social Influencers for Your Brand

    … of teens, pet lovers, marathon runners, tech fanatics, and organic cooks. The concept of partnering with bloggers and other active social media users is called “influencer marketing”. It is based on the premise of finding influencers in your niche to create and distribute relevant content and share it in an authentic and transparent way. Finding…

    Convince and Convertin Social Content- 7 readers -
  • What Makes a Great Brand Ambassador?

    … who sincerely love you. Here are some standards to hold people to before giving them an ambassador badge: They are an engaged part of your communityThey are customers who like youThey are active on blogs and/or social channelsThey are influential in their sphere Rounding Up Current Ambassadors Hopefully you have a pulse on the people who say good…

    Kristen Matthews/ Convince and Convert- 9 readers -
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