Social Media Monitoring

  • SentiOne vs. Conversocial: Why One Is Better for Social Listening

    … It’s easy to see social media as unimportant, trivial, and distracting. But the fact is that so many people are on social media, you need to be on it too. If you are a brand, it is essential that you participate in social listening. People will talk about you on social whether you are on it or not, particularly if you are gaining any kind…

    Dana Davis/ Growmap- 21 readers -
  • How to Engage With Your Social Media Followers Quickly and Authentically

    … of the tips in the blog post before? If yes, how did it go? If they reply to your questions, that’s awesome! You can continue the conversation and build a good relationship with them. 2. Emojis The easiest way to make your replies a little more fun is to include emojis. As emojis become part of the social media language, most people are used to seeing…

    Buffer Blogin Social How To's- 20 readers -
  • What is Social Media Monitoring? Everything You Should Know!

    … effective means of garnering a prospective customer’s trust. This infographic from Salesforce and Unbounce walks through the terminology and basics of social media monitoring. From terminology – like the difference between listening, monitoring, management, analytics, and intelligence – to the actual techniques for your brand to engage on social media effectively. What is Social Media Monitoring © 2016 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Social- 40 readers -
  • The 5 Biggest Mistakes in Social Media Monitoring [Podcast]

    … of Social Business Journal Volume 8. Social Media Monitoring Mistakes to Avoid Rebecca and Eric join me to discuss highlights from Social Business Journal, Volume 8: The 5 Biggest Mistakes in Social Media Monitoring. To start things off, we look at the differences between owned and earned media. Owned media is literally content that you “own…

    Relevancein Social- 38 readers -
  • Digimind: Social Media Analytics for the Enterprise

    … Digimind is unique in that they partnered with Ditto and integrated an image recognition system to their toolset, offering brands the opportunity to monitor social mentions that may be visual without a textual mention! This advancement can be utilized several ways: Performance analysis of a sponsorship or partnership during a music, sports…

    Douglas Karr/ Marketing Technology Blogin Social- 38 readers -
  • Finally, the truth about social media and customer engagement

    … remained finite, my ability to engage on Twitter declined, and it was more difficult for anybody to get my attention there. My social media engagement level was still the same, it just became diluted. Fast forward to 2015. This is when Snapchat became the new media darling and one of the reasons was “engagement is through the roof.” But that engagement…

    {grow}- 16 readers -
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