Social Media Networks

  • How To Set Goals For A Killer B2B Social Media Campaign

    … Marketing doesn’t happen without goal-setting. B2B marketers in particular, being tasked with the job of bringing prospects into sales funnels for complex products and services, need to know how to set goals for every aspect of their campaigns – and that includes social media initiatives. Marketers must clarify what they’re aiming to achieve…

    Jeffbullas's Blogin Social How To's- 8 readers -
  • How to Use Social Media for Small Business

    …. In this post, we look at strategies to create an effective social media strategy with minimal resources. Kristi Hines, Salesforce Canada Blog Salesforce has broken down a social media strategy for small business to 5 basic stages. Set Realistic Goals Choose the Right Networks to Achieve Your Goals Focus on the Activity that Will Help You…

    Douglas Karr/ Marketing Technology Blogin Social How To's- 28 readers -
  • Why Did Your Last Social Media Marketing Campaign Fail?

    … they are for in the first place – our target audience. I want to share with you some common reasons social media marketing campaigns fail and provide tips and tools you can use to increase your chance of success. Problem 1: We don’t identify a target audience Whether you are promoting products and services or planning a nationwide protest…

    Jeffbullas's Blogin Social- 18 readers -
  • 12 Steps to Social Media Marketing Success

    The folks at BIGEYE, a creative services agency, have put together this infographic to assist companies in developing a successful social media marketing strategy. I really love the breakout of the steps but I also empathize that many companies don’t have all the resources to accommodate the demands of a great social strategy.

    Douglas Karr/ Marketing Technology Blog- 32 readers -
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