Social Media Operations

  • Why Twitter is Not Your Bae

    Image via The real problem with brands saying “bae” and “on fleek” isn’t the slang. It’s the targeting. There’s been a lot of talk lately about brands using youth culture slang, like “bae” — spelled B-A-E — and “on fleek” — which means on point, as in these Jay Today videos are on fleek — and other jargon like that.

    Jay Baer/ Convince and Convert- 14 readers -
  • Are Social Media Jobs About to Disappear

    … image from Social media has had as much impact on companies and their customers as any technological advance ever, because social fundamentally changes the relationship between those parties from its historical norm – which is “master” and “servant” – to something closer to a relationship among peers. Social has given customers…

    Jay Baer/ Convince and Convertin Social- 6 readers -