Social Media Optimization

'Social media optimization' (SMO) refers to the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.
Posts about Social Media Optimization
  • Is Your Content Top of Feed Worthy?

    …, not pushing them away! Need more help? Social Profit Factor Training Academy and Marketing Nutz Can Help! Check out our new comprehensive online social media and branding training academy, the Social Profit Factor, that will help with you tap into the power of social marketing to build your brand in a way that attracts your ideal audience and customer…

    Pam Moore/ Pam Marketing Nutin Social Content- 21 readers -
  • Top 25 Inbound Articles – Week of 02/24/17

    … link building can enhance your SEO efforts. Social Optimization: Jay Baer emphasizes the need to understand if it is worth knowing the content of the post, before sharing it on Social Media. Reginald Chan’s blog offers guidance to help LinkedIn users identify more opportunities, and promote their business. Susanna Gebauer highlights…

    UpCity Daily Tipsin SEO EMail Content- 32 readers -
  • Top 25 Inbound Articles – Week of 02/17/17

    … to promote your Local business. Search Engine Optimization: Sam Hurley discusses the important SEO trends expected in the year 2017, that can impact your rankings. Sakshi Anand presents effective link building strategies to improve sales. Nandita Raman discusses ways to optimize blog content from an SEO standpoint. Learn how to write SEO…

    UpCity Daily Tipsin Social SEO EMail Content- 22 readers -
  • Top 25 Inbound Articles – Week of 02/10/17

    …. Shireen Qudosi highlights how engaged subscribers curated from Social Media in your Email list, are a tangible asset in today’s scenario. Kayla Lewkowicz busts misconceptions and offers guidance to improve Email deliverability. Local Optimization: Jason Bayless emphasizes the need to have a mobile friendly website, claim your Google My…

    UpCity Daily Tipsin SEO EMail Content- 27 readers -
  • Top 25 Inbound Articles – Week of 01/27/17

    … Local SEO efforts in the year 2017. Learn how inconsistent NAP information and ignoring negative local ranking factors can have a negative impact on your Local SEO efforts from John Stevens’ blog. Mobile Optimization Sean Si discusses Google’s mobile first approach and offers useful tips to improve your Mobile SEO rankings. Learn how…

    UpCity Daily Tipsin EMail Content- 22 readers -
  • Top 25 Inbound Articles – Week of 5/6/16

    … regularly, sharing relevant links, and offering readers an easy way to subscribe to your content can help improve your business’s visibility online. Social Media Optimization: Sheena Mathieson‘s latest post highlights how Google+ can impact your business. Take a look at recent Twitter trends, and changes to the platform, in this post from…

    UpCity Daily Tipsin EMail- 28 readers -
  • Top 25 Inbound Articles – Week of 4/29/16

    … This week’s roundup includes tips to help you make your Email Marketing campaigns more effective, rank better on Local Search, and increase your site’s traffic with Facebook. We’ll also be exploring how to improve your website’s Conversion Rate, convince your clients to invest in Mobile Optimization, and much more! Content Marketing: Mike…

    UpCity Daily Tipsin SEO- 18 readers -
  • Top 25 Inbound Articles – Week of 4/22/16

    … This week’s roundup includes tips to help you devise a strong Email Marketing strategy, increase Local Search traffic to your website, and leverage Social Media for your brand. We’ll also be exploring how to optimize your website’s Conversion Rate, create a Mobile Friendly site, and much more! Content Marketing: Follow Robert Kramer as he…

    UpCity Daily Tipsin Mobile EMail Content- 25 readers -
  • Top 25 Inbound Articles – Week of 4/8/16

    … or redesigning your website with SEO in mind. Keyword research is a core component of SEO. Jocelyn Calderon-Arroyo’s latest post offers tips to help you choose the right keywords and boost your overall SEO efforts. Social Media Optimization: This post from Dara Fontein stresses the importance of social media marketing, highlights the usefulness…

    UpCity Daily Tipsin Mobile EMail Content- 25 readers -
  • Top 25 Inbound Articles – Week of 4/1/16

    … This week’s roundup includes tips to help you drive more leads with Content Marketing, build an Email Dashboard for your organization, and generate traffic using Instagram. We’ll also be covering ways to rank better in Local Search, improve your website’s Conversion Rate using Social Media, and much more! Content Marketing: Learn how…

    UpCity Daily Tipsin EMail Content- 18 readers -
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