Social Media Optimization

'Social media optimization' (SMO) refers to the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event. Types of social media involved include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.
Posts about Social Media Optimization
  • Is Your Content Top of Feed Worthy?

    …, not pushing them away! Need more help? Social Profit Factor Training Academy and Marketing Nutz Can Help! Check out our new comprehensive online social media and branding training academy, the Social Profit Factor, that will help with you tap into the power of social marketing to build your brand in a way that attracts your ideal audience and customer…

    Pam Moore/ Pam Marketing Nutin Social Content- 21 readers -
  • Top 25 Inbound Articles – Week of 02/24/17

    … This week’s roundup includes tips to analyze your Social Media Marketing performance, ensure that your website is Mobile friendly, and grow your Email list using webinars. Learn how to mitigate the negative impact on Organic search rankings when the domain is changed, and select the right images for your blog. We’ve covered all of this news…

    UpCity Daily Tipsin SEO EMail Content- 30 readers -
  • Top 25 Inbound Articles – Week of 02/17/17

    … efforts. Joe Griffin offers guidance to select the right images for your Content. Conversion Optimization: Sarah Hecker highlights how drip campaigns, newsletters and event based workflows can enhance your lead generation efforts. Learn how to improve your site usability for better conversions from Joe Ryan’s blog. Daniel Reed outlines…

    UpCity Daily Tipsin Social SEO EMail Content- 22 readers -
  • Top 25 Inbound Articles – Week of 02/10/17

    … Business page, and ensure that NAP information is consistent for ranking high in Local Search. Search Engine Optimization: Sean Butler lists the reasons for marketers to invest in an SEO strategy. Nick Stamoulis offers SEO tips for web developers to maintain consistent Organic traffic, and preserve SEO trust. Govind Agarwal’s blog presents…

    UpCity Daily Tipsin SEO EMail Content- 25 readers -
  • Top 25 Inbound Articles – Week of 01/27/17

    … beyond blog posts, podcast episodes, or newsletters. Conversion Optimization: Niraj Ranjan Rout highlights how optimizing direct marketing emails and transactional emails can improve the Conversion rate. Learn how to create your first landing page and optimize it for Conversions from Daren Low’s blog. Landon Donovan discusses ways to Convert…

    UpCity Daily Tipsin EMail Content- 20 readers -
  • Top 25 Inbound Articles – Week of 5/6/16

    … regularly, sharing relevant links, and offering readers an easy way to subscribe to your content can help improve your business’s visibility online. Social Media Optimization: Sheena Mathieson‘s latest post highlights how Google+ can impact your business. Take a look at recent Twitter trends, and changes to the platform, in this post from…

    UpCity Daily Tipsin EMail- 27 readers -
  • Top 25 Inbound Articles – Week of 4/29/16

    … This week’s roundup includes tips to help you make your Email Marketing campaigns more effective, rank better on Local Search, and increase your site’s traffic with Facebook. We’ll also be exploring how to improve your website’s Conversion Rate, convince your clients to invest in Mobile Optimization, and much more! Content Marketing: Mike…

    UpCity Daily Tipsin SEO- 17 readers -
  • Top 25 Inbound Articles – Week of 4/22/16

    This week’s roundup includes tips to help you devise a strong Email Marketing strategy, increase Local Search traffic to your website, and leverage Social Media for your brand. We’ll also be exploring how to optimize your website’s Conversion Rate, create a Mobile Friendly site, and much more! Content Marketing: Follow Robert Kramer as he shares guidance on driving organ ...

    UpCity Daily Tips- 22 readers -
  • Top 25 Inbound Articles – Week of 4/8/16

    …. Follow Alex Middel as he highlights the ways in which local SEO is evolving and offers up a series of tips to help you make the most of these changes. Search Engine Optimization: Aquif Shaikh provides us with insight into the future of SEO and busts myths surrounding its death. Shamsudeen Adeshokan explores SEO techniques like configuring meta…

    UpCity Daily Tipsin Mobile EMail Content- 22 readers -
  • Top 25 Inbound Articles – Week of 4/1/16

    … This week’s roundup includes tips to help you drive more leads with Content Marketing, build an Email Dashboard for your organization, and generate traffic using Instagram. We’ll also be covering ways to rank better in Local Search, improve your website’s Conversion Rate using Social Media, and much more! Content Marketing: Learn how…

    UpCity Daily Tipsin EMail Content- 18 readers -
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