Social Media Persona

  • Do Your Social Media Relationships Get Consummated?

    … on social media. To this end, create a marketing persona and a social media persona. 60% of social media participants connect with different types of people, brands and media based on the platform according to research by 140 Proof and IPG Media Lab. Get out and mingle. Attend social media events, both online and in real life. Don’t think…

    Heidi Cohen/ Heidi Cohenin Social- 30 readers -
  • Social Media Audience Building: Fish Where The Fish Are

    … computer screen if you don’t want them to. Act like you’re somebody important. But as your mother taught you, mind your manners. (Unless of course, you’re Jason Falls or Erika Napoletano!) 10. Maintain baseline activity. Keep your presence active on a continuous basis. Don’t build up your audience and then go on vacation. Use scheduling tools…

    Heidi Cohen/ Heidi Cohenin Social- 37 readers -
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