Social Media Persona

  • Do Your Social Media Relationships Get Consummated?

    … for premium services where appropriate and support your social media activity with resources. Stake out your brand name across social media entities. 9. Consummate your relationship. Most sales need to be consummated either on your website or in your store. Therefore, you must encourage your social media prospects to complete the sale off of social media…

    Heidi Cohen/ Heidi Cohenin Social- 28 readers -
  • Social Media Audience Building: Fish Where The Fish Are

    … the basic demographics and psychographics. Create a fully fleshed out marketing persona. 2. Understand your audience’s behavior patterns. Get to know how they use social media and gather information, especially purchase-related content. Take the time to appreciate who they turn to for advice and input for buying decisions. To this end, craft a social…

    Heidi Cohen/ Heidi Cohenin Social- 34 readers -