Social Media Reporting

  • Digimind: Social Media Analytics for the Enterprise

    … Digimind is leading SaaS social media monitoring and competitive intelligence company utilized by enterprise companies and the agencies working with them. The company offers multiple solutions: Digimind Social – for understanding your audience, measuring your social marketing ROI, and analyzing your reputation. Digimind Intelligence…

    Douglas Karr/ Marketing Technology Blogin Social- 37 readers -
  • Do Social Referrals Affect Organic Traffic?

    … interesting, considering 45% of initial social referrals come from mobile. Another Tool: Heap Analytics Another great tool that you can use to dig into this segmented audience is Heap Analytics. Heap allows you to track every action a visitor makes on your site without having to add a piece of code to every single event that you want to track. All you have…

    Convince and Convertin Social Paid Search- 18 readers -
  • 5 Shifts to Fix Your Social Media Metrics

    … and reporting can be fixed: 1. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should. There is no shortage of data points available….don’t select them all. Focus on a meaningful handful of illustrative metrics, and track them rigorously over time, to see trends as they develop. 2. Tie…

    Jay Baer/ Convince and Convertin Social Facebook Twitter YouTube- 21 readers -
  • 12 Steps to Social Media Marketing Success

    … The folks at BIGEYE, a creative services agency, have put together this infographic to assist companies in developing a successful social media marketing strategy. I really love the breakout of the steps but I also empathize that many companies don’t have all the resources to accommodate the demands of a great social strategy. The return…

    Douglas Karr/ Marketing Technology Blogin Social Facebook- 39 readers -
  • MutualMind: Social Listening, Analytics, and Visualization

    … or a targeted audience. MutualMind offers reports through central dashboards, customizable PDF reports or via an API. Measure volume, share of voice (SOV), sentiment, likes, shares, clicks, reach, influence and amplification. Their listening coverage includes millions of blogs and comments, discussion forums and message boards, news sites and of course…

    Douglas Karr/ Marketing Technology Blogin Social- 13 readers -
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