Social Media Response

  • Starbucks, You Could Be Doing Social Better

    … loved seeing in a Tweet from Starbucks: We’re concerned, called the store manager. DM me so we can make it up to you. Jason It wouldn’t have been difficult to find the store, you can use the Starbucks app or their store locator: The Solution For Starbucks and any other company that is monitoring social media, here are the lessons learned…

    Douglas Karr/ Marketing Technology Blog- 10 readers -
  • How a Lack of Social Response is Hurting Your Business

    … We’ve already quantified the business impact of poor customer service with regard to social media. What about simply responding? Did you know that 7 out of 8 social messages directed at brands go unanswered within 72 hours? Compound that with the fact there’s been a 21% increase in messages to brands globally (18% in the United States) and we’ve…

    Douglas Karr/ Marketing Technology Blogin How To's- 15 readers -