Social Media Roi

  • Social media engagement is a lousy metric

    … and hundreds of thousands of likes, tweets, and mentions. Many of these “regulars” have become extremely close friends. But I’ve been doing this long enough now to see a pattern in terms of relationships and commerce. My business has increased steadily for a decade, entirely built on content marketing. But 95 percent of the time when somebody hires…

    {grow}in Social- 19 readers -
  • Is Your Content Top of Feed Worthy?

    … Marketers have no guarantee their content will be seen on any medium, platform or social network. Creating mass amounts of content is not a sound strategy to get your content read, watched, or listened to. There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position…

    Pam Moore/ Pam Marketing Nutin Social Content- 21 readers -
  • How Much Does Outsourcing Social Media Cost?

    …. That requires a talented staff that’s continuously looking for opportunities. Social Media Budgets In this infographic, How to Better Spend Your Social Media Marketing Budget, Salesforce Canada researches the costs of executing a social media strategy. Professional marketing services can run between $4,000 and $7,000 a month. Since your total…

    Douglas Karr/ Marketing Technology Blogin Social How To's- 43 readers -
  • How to Guarantee Your Social Media ROI is Zero

    …, the American Marketing Association and Deloitte. [caption id="attachment_32121" align="aligncenter" width="650"] Social Media Spend As Percentage of Marketing Budget - [Chart][/caption]Are you one of the marketers who can’t measure social media ROI? Is your c-suite blissfully happy with this? Don’t worry you’re in good company. 60% of marketers said…

    Heidi Cohen/ Heidi Cohenin Social How To's- 29 readers -
  • Pinterest for Business by the Numbers – Should Your Business Have an Interest in Pinterest?

    … in a Nutshell Free webinars: We are also launching a series of webinars and training opportunities to dig even deeper. Sign up here-> You are the Media – Building Your Media Foundation How to Subscribe to Social Zoom Factor Podcast iTunes Stitcher SoundCloud Related Stories You Can’t Buy Brand Advocates or Social Media Friends Instagram Stories vs SnapChat in a Nutshell – What You Need to Know 5 Step Success Strategy to Prioritize Social Networks for Your Business …

    Pam Moore/ Pam Marketing Nutin Social Content- 27 readers -
  • Top Social Media Analytics Providers

    … Social media analytics providers are the solution to a problem marketers have long bemoaned: the difficulty of measuring the R.O.I. of social media marketing. It is true that most social media websites don’t provide enough actionable data to build a comprehensive system for measuring a company’s R.O.I on their platforms. However, there…

    Growmapin Social- 26 readers -
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