Social Media Traffic

  • Rethink Social Media’s Impact on Traffic and Commerce

    … coming in through the side door, it’s time to start focusing on optimizing other pages besides just your homepage and checkout page before it’s too late. InstartLogic offers an application delivery platform that leverages machine learning to optimize performance and utilizes a CDN for delivery. With a continuous system that intelligently learns the application behavior, performance optimizations will be smarter, not harder, and you can spend more time improving the customer experience across the front door and side door. …

    Douglas Karr/ Marketing Technology Blog- 4 readers -
  • We’ve Lost 17% of Our Social Traffic in the Last 12 Months, but…

    … equated to social engagement). This seems to support Buffer’s idea that content shock has infiltrated social media. But Wait, There’s More WordStream founder and frequent SMT contributor Larry Kim offered up his thoughts on what might be going on with Buffer’s social traffic. He came up with five distinct possibilities: It could…

    Chad Pollitt/ Relevancein Social- 17 readers -
  • How to Use [the New] Google+: Tutorial

    …. If you want to see what’s new in the new Google+ at a glance, read my post on LinkedIn: Google Plus Is Dead – Long Live Google Plus! Here’s a quick rundown on how to use Google+: Click on ‘Home’ to view your home stream – here you’ll see posts based on your interests and what/who you follow. Click on ‘Collections’ to see and share posts based…

    Ana Hoffman/ Traffic Generation Cafein Google How To's- 25 readers -
  • How to Use Periscope for Android: Your A to Z Tutorial

    … Periscope is a live streaming app, owned by Twitter, that allows you to share and watch live video broadcasts from your mobile gadget of choice. Periscope is a ‘visual pulse of what’s happening right now‘. It lets you ‘discover the world through someone else’s eyes‘. And it’s the new hottest social media platform that is here to stay. Until…

    Ana Hoffman/ Traffic Generation Cafe- 21 readers -
  • 4 Tools to Drive Conversions From Your Social Traffic

    … Do you want to increase your conversion rate? Are you looking for tools to help turn traffic into conversions? Social media can be a powerful tool in conversion rate optimization if used correctly. In this article you’ll discover four tools to help you optimize social traffic conversions. Discover tools to drive conversions from your…

    Yoav Vilner/ Social Media Examiner- 9 readers -
  • How to Find Hidden Social Media Referral Traffic With Google Analytics

    Do you know where all of your social traffic is coming from? Want more detailed information on social media referral traffic? The Google Analytics’ Social Network Referrals report gives you a top-level snapshot of social media referral traffic, but it may not show you everything. In this article you’ll discover how to create custom URLs to find what is called dark social media traffic.

    Social Media Examiner- 25 readers -
  • 5 Ways to Develop a Social Media Strategy

    … media strategy, go over the analytics for your posts. Find 5 ways to adapt social media for your business. Review your posts over the last three months, six months or year. See which posts got the most traffic, as well as the most shares and other engagement. Adjust your strategy accordingly. In his article Social Media Audit: How to Use Tools…

    Debra Eckerling/ Social Media Examinerin Social- 18 readers -
  • Measuring Social Media: What Marketers Need to Know

    … of the Week Do you use Google Analytics to track traffic to your website or blog? Have you ever wondered how to determine whether your social activities are having an impact on your sales? We’re doing a lot of promotion across Facebook, Twitter, LinkedIn and other social networks for Social Media Success Summit and wanted to find out what kind…

    Michael Stelzner/ Social Media Examinerin Social- 17 readers -
  • How to Increase Your Social Media Click-Through Rates

    Want more traffic to your website? What if you could double the click-through rates of your social media updates? Extra traffic from Facebook, LinkedIn and Twitter would be nice, right? In this article you’ll discover four steps for crafting a great call to action that improves click-throughs. Why Driving Traffic Matters Your website is the hub of your online marketing efforts.

    Social Media Examiner- 6 readers -
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