Social Media Traffic

  • Rethink Social Media’s Impact on Traffic and Commerce

    … We continue to educate businesses on the myth of attribution and the under-reported impact that social media has across marketing efforts. Because technology is lacking and it’s difficult to attribute sales to social media does not mean that it doesn’t happen. In fact, the statistics speak to the opposite: 71% of consumers are more likely…

    Douglas Karr/ Marketing Technology Blog- 5 readers -
  • We’ve Lost 17% of Our Social Traffic in the Last 12 Months, but…

    … be an attribution error The 72 percent drop in Google+ traffic seems reasonable without having done anything “wrong” We’re drowning in crap content Facebook/Twitter ads are super important Organic social is a hamster wheel Add in content shock and the ratcheting down of organic social visibility by the social networks and there’s potentially a lot…

    Chad Pollitt/ Relevancein Social- 20 readers -
  • How to Use [the New] Google+: Tutorial

    …. If you want to see what’s new in the new Google+ at a glance, read my post on LinkedIn: Google Plus Is Dead – Long Live Google Plus! Here’s a quick rundown on how to use Google+: Click on ‘Home’ to view your home stream – here you’ll see posts based on your interests and what/who you follow. Click on ‘Collections’ to see and share posts based…

    Ana Hoffman/ Traffic Generation Cafein Google How To's- 29 readers -
  • How to Use Periscope for Android: Your A to Z Tutorial

    … Periscope is a live streaming app, owned by Twitter, that allows you to share and watch live video broadcasts from your mobile gadget of choice. Periscope is a ‘visual pulse of what’s happening right now‘. It lets you ‘discover the world through someone else’s eyes‘. And it’s the new hottest social media platform that is here to stay. Until…

    Ana Hoffman/ Traffic Generation Cafe- 22 readers -
  • 4 Tools to Drive Conversions From Your Social Traffic

    …? Have you tried any of these tools before? Share your thoughts in the comments below. Tools for driving conversions from social traffic. Tags: increase social media conversion, social media conversion, social media coupon, social media for business, social media insights, social media tool, social media traffic, yoav vilner …

    Yoav Vilner/ Social Media Examiner- 11 readers -
  • 5 Ways to Develop a Social Media Strategy

    … media strategy, go over the analytics for your posts. Find 5 ways to adapt social media for your business. Review your posts over the last three months, six months or year. See which posts got the most traffic, as well as the most shares and other engagement. Adjust your strategy accordingly. In his article Social Media Audit: How to Use Tools…

    Debra Eckerling/ Social Media Examinerin Social- 20 readers -
  • Measuring Social Media: What Marketers Need to Know

    … of the Week Do you use Google Analytics to track traffic to your website or blog? Have you ever wondered how to determine whether your social activities are having an impact on your sales? We’re doing a lot of promotion across Facebook, Twitter, LinkedIn and other social networks for Social Media Success Summit and wanted to find out what kind…

    Michael Stelzner/ Social Media Examinerin Social- 17 readers -
  • How to Increase Your Social Media Click-Through Rates

    … Want more traffic to your website? What if you could double the click-through rates of your social media updates? Extra traffic from Facebook, LinkedIn and Twitter would be nice, right? In this article you’ll discover four steps for crafting a great call to action that improves click-throughs. Why Driving Traffic Matters Your website…

    Social Media Examinerin Social- 7 readers -
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