Social Media Vs Email

  • Be Careful When Comparing Apples to Apple Trees

    … Good friend Scott Monty shared some data from McKinsey on research providing the following statistic: Email is actually 40X more effective than Facebook or Twitter for acquiring new customers. 40%! Whenever I see a statistic like that, I’m intrigued and have to run to the source to read more. I quickly navigated from Scott’s post back…

    Douglas Karr/ Marketing Technology Blogin EMail- 7 readers -
  • Just 4% of Employees Say Social Media is “Very Important” to Their Job

    … Social media has changed the world. Or say they say. (And I’m one of them.) But according to one new study, it hasn’t changed the world for the average employee – just one in 25 respondents to a new study said that social networking sites such as Twitter, Facebook or LinkedIn were very important to their job. (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitter- 5 readers -
  • Email Marketing Vs Social Media – Which is Better? [INFOGRAPHIC]

    … Right now there’s a heated debate taking place within the top marketing circles. On one side we have defenders of the tried-and-tested, undisputed world champion of digital marketing. And on the other, proponents of the still wet-behind-the-ears, modern upstart who has revolutionised branding in the last decade. So, here’s the billion dollar question. Which is better: email marketing or social media? (more…) New Career Opportunities Daily: The best jobs in media. …

    Shea Bennett/ AllTwitterin Social EMail- 8 readers -
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