Social Media - Page 4

  • 5 Ways to Increase Engagement With Your Target Audience

    Are you just chasing numbers and forgetting what really matters? Many marketers busy themselves growing lists, fans and followers, but ignore a metric that creates mobs of raving supporters. It’s called engagement, and it can boost your brand lift by over 300%. As 55% of readers spend less than 15 seconds actively on a page (Chartbeat, March 2014) we need to move away from a ...

    Jeffbullas's Blog- 14 readers -
  • Studying the Hidden World of Dark Social Engagement

    … want and need. Meanwhile, on open sharing platforms, discussion centered on brands such as Volkswagen, AMC, and ESPN, likely fueling the water-cooler discussions safe to talk about without fear of embarrassment. Dark devices People love to say we live in a mobile-first world, but most dark sharing happens on desktop devices. In fact, 58 percent…

    The Content Strategistin Social- 15 readers -
  • 8 Common Mistakes in Social Networks that You Should Avoid

    … networks. There are many considerations when it comes to social networks. Here are the 8 common mistakes you should avoid in your social media marketing strategy. 1. Do not take care of the spelling When it comes to social networks, it is extremely important to give an impression of seriousness and always be professional. Not taking care… 8 readers -
  • 5 Ways to Make a Splash with Social Customer Service

    … Brands use their social media platforms for many things: launching new products sharing interesting content generating buzz with compelling infographics And some of them even use it for customer service. In fact, 2013, over 62% of brands are responding to social questions. But is that a good way to go? Should brands use Twitter or Facebook…

    Julia Borgini/ The Daily Egg- 10 readers -
  • 6 Questions with Our Principal Data Scientist

    Before arriving at Nanigans over two years ago, Sharat Chikkerur spent five years at Google and Microsoft writing and deploying machine learning algorithms. Not a bad way to hone your skills. Sharat says that experience — particularly his work at Google building large-scale machine learning systems that predict click-through rates for ads on the search engine giant — gave hi ...

    Nanigans- 13 readers -
  • How to Generate Email Signups Using Instagram

    … An email list is one of the best assets that you can build for your business. No change in the Google Algorithm or advertising account ban can take your email list away from you. Whatever happens in the online marketing world, your email list will always be able to give you a direct line of communication with people who want to hear from you…

    The Daily Egg- 8 readers -
  • Smart Image Link Building Tips To Give You an Edge Over Your Competition

    … Link building is one of the fundamental SEO strategies that professionals use to improve webpage visibility and increase web traffic. The strategies and techniques that make link building effective have been refined over the past few years, and despite some talks that it would not be as relevant as it was back then, it is still one element…

    SEO Hacker Blog- 14 readers -
  • 30 Facebook Timeline Contest Ideas That Drive Likes and Comments

    … how to make your blog and online brand a success with social media marketing? My book – “Blogging the Smart Way – How to Create and Market a Killer Blog with Social Media” – will show you how. It is now available to download. I show you how to create and build a blog that rocks and grow tribes, fans and followers on social networks…

    Jeffbullas's Blogin Social Facebook- 11 readers -
  • How NOT to Promote Affiliate Links on Facebook

    … A few weeks ago, I shared my plans to start the social media project and what it is all about right here. In a nutshell, I plan to try various strategies to build a social media following outside of Niche Pursuits and see what kind of revenue I can generate from that social audience. In my last post, I explained exactly how I built a brand new…

    Spencer Haws/ Niche Pursuitsin Affiliate Social How To's- 9 readers -
  • Year In Review: 6 Platform Changes That Shook Up Social Media Marketing in 2017

    … With 2018 on the horizon, we’re all in a state of reflection, looking back on all the good, the bad and the ugly 2017 brought us. When it comes to social media, it’s hard not to think about the latter two. With all the political turmoil and uptick in trolling, even Facebook recently admitted that its digging deep to turn the tide and bring well…

    TopRank®in Social- 12 readers -
  • 20 Reasons Why You Shouldn’t Use Social Media

    Social media marketing for business is new and not for everyone. It is being implemented by the innovators and the early adopters that love to lead the pack. It is also a very different way of communicating your brands message and with that comes challenges, opportunities and threats. There is also the joy of learning new ways of marketing, with that there is often the accompa ...

    Jeff Bullas/ Jeffbullas's Blog- 21 readers -
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