Social Monitoring

  • Meet the New Market Research Executive: the Social Consumer Market Insights Professional

    … role should be respected and, more important, assimilated throughout any organization striving to understand their consumers. The power of social CMI to drive business enablement is immeasurable and, ultimately, it can lead to unprecedented success. Rebecca Carson is the head of research services at social media monitoring firm Brandwatch. Image courtesy of Shutterstock. …

    AllFacebookin Social- 30 readers -
  • Starbucks, You Could Be Doing Social Better

    … loved seeing in a Tweet from Starbucks: We’re concerned, called the store manager. DM me so we can make it up to you. Jason It wouldn’t have been difficult to find the store, you can use the Starbucks app or their store locator: The Solution For Starbucks and any other company that is monitoring social media, here are the lessons learned…

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • Using Social Conversations for Consumer Insights

    … conversation for consumer insights, which is what Kettle does. They use a media monitoring tool called Zignal Labs to see what consumers and media are saying about them. The service gives them not just keyword counts and cursory social media metrics. It allows them to drill down and look at why things are happening, too. Since Google Alerts first…

    Jason Falls/ Relevancein Social- 24 readers -
Get the top posts daily into your mailbox!
See more
Advertising/Marketing Analytics Article Syndication Authority Automated Social Media Awareness Brand24 Brandwatch Checklist Cobia Systems Consumer Insights Content Marketing Conversions Crm Customer Experience Customer Insights Customer Response Customer Retention Customer Service Customer Trends Customer Relationship Management Devan Sharma Directory Ecommerce And Retail Engagement Facebook Advertising Facebook Marketing Find Influencers Google Business Human Resources Industry Trends Influencer Marketing Infographic Insights Instagram Marketing Linkedin Marketing Market Research Marketing & Sales Videos Marketing Infographics Marketing Videos Mdg Advertising Metrics Millward Brown Online Reputation Management Orm Paid Social Media Partner Pinterest Marketing Product Development Product Reviews Profit Rebecca Carson Reputation Reputation Management Retention Reviews Saas Tools Search Marketing Shared Content Shared Media Snapchat Marketing Social Consumer Market Insights Social Content Social Conversation Social Listening Social Media Social Media Advertising Social Media Audit Social Media Compliance Social Media Content Social Media Kpis Social Media Marketing Social Media Marketing Technology Social Media Martech Social Media Measurement Social Media Monitoring Social Media Paid Social Media Promotion Social Media Response Social Media Risk Social Media Strategy Social Media Technology Social Networking Social Platform Audit Social Sales Social Selling Starbucks Starbucks Social Strategy Surveys Track Product Reviews Twitter Twitter Marketing Upsells User Experience