Social Ppc

    • 15 Incredible Facebook Ad Tools We Love

      November 17, 2016 Who doesn’t love a good marketing tool? Utilizing tools can: Save you time Provide quick insights Improve campaign performance Automate repetitive tasks While we haven’t found the ultimate Facebook advertising tool that meets all of our needs and desires, we do have a solid list of tools that we keep handy.

      PPC Heroin Social Facebook- 16 readers -
    • Social Media Demographic Strategy Tips for 2017

      December 6, 2016 Tis the season for holiday cheer, mistletoe and digital marketing planning for 2017! With all the discussions around digital budgets and strategy for 2017, are you sure your business is utilizing the right channels for your target audience? It’s no secret AdWords and Bing work great for pay-per-click advertising but if paid social platforms are not on your 2017 radar, you c.

      Cassie Oumedian/ PPC Heroin Social Paid Search Facebook Twitter- 4 readers -
  • 4 New Pinterest Targeting Options Marketers Should Be Using

    … stands out as they’re the only social platform with this capability. I can’t exclude people on Facebook based on if they liked my post/ad or commented on it. Personally, I’m excited to explore how these engagement audiences will perform. I’m also looking forward to finding different ways to exclude them from campaigns to better control ad frequency…

    PPC Heroin Social- 9 readers -
  • What You Need To Know About The New Facebook Campaign Planner

    October 12, 2016 Facebook recently released a new tool for its advertising platform aimed at helping advertisers plan their campaigns. Called Campaign Planner, it’s meant to help advertisers get a handle on the reach and frequency of their campaigns before they are launched. It specifically promotes three key features that can help advertisers.

    PPC Hero- 10 readers -
  • 7 Overlooked Facebook Power Editor Features That Will Save You Time

    … August 16, 2016 If time is money, are you maximizing where you spend your time? Put simply, are you choosing to work on the most important tasks to move an account forward? I’ve found that many Facebook marketers are guilty of slow campaign set up because they rely on the Ads Manager. The interface burns through a lot of time that could have…

    PPC Heroin Social Facebook- 11 readers -
  • The Role Of Social Networks Moving Forward

    … Social networks play a large part in the advertising industry. It’s likely that the majority of you get plenty of advertisements shown to you once logging in to Facebook or Twitter. As the industry continues to grow, be prepared for even more advertising platforms. In 2015, advertisers will want to focus on non-Google opportunities. Facebook…

    PPC Heroin Social Facebook Twitter- 3 readers -
  • Reassessing My 2014 PPC Suggestions And Looking To 2015

    … Run effective social PPC campaigns Let’s review each of these suggestions and see how relevant they were this year. In addition, I’ll speak to their increased or decreased importance moving into 2015. Make PLAs The Priority Looking back on this suggestion, it seems like a fairly obvious statement, but absolutely rings true. PLAs continue to show…

    Matt Umbro/ PPC Heroin Social Paid Search- 5 readers -
  • Where Do They Get All Those Wonderful Toys? A Twitter Ads Refresher

    … of exciting new features have been built. In that vein, here are 6 Twitter Ads features that have me geeked out: Lead Gen Cards: Social media is becoming more and more a visual medium. Pictures and videos are attractive and get more attention as users scroll through their Facebook, Twitter or LinkedIn feeds. Given this fact, it’s no wonder that the most…

    John Lee/ The SEM Postin Social- 39 readers -