Social Pros

  • Here are Our Community’s Favorite Marketing Podcasts

    … by Stewart Rogers and Travis Wright. Social Pros – Listen for real insight on the real people doing real work in social media. You get the inside stories and behind-the-scenes secrets about how companies like Ford, Dell, IBM, ESPN and dozens more staff, operate and measure their social media programs. The Heart of Marketing – Get marketing insights…

    Douglas Karr/ Marketing Technology Blog- 16 readers -
  • Embrace Mistakes to Become a Better Social Media Pro

    What does “no hashtag left behind” mean? It means they respond to every post across social media platforms. They know their audience doesn’t like being marketed to, so instead they focus on telling stories, sharing quality photos and videos, and interacting on a conversational level. To do that, they use Facebook and YouTube for videos, Instagram for photos, and Snapchat for g ...

    Jess Ostroff/ Convince and Convert- 20 readers -
  • Why Twitter is Trying to Turn Itself Into Facebook

    The Future of Twitter Joel Comm is an author, speaker, entrepreneur, and consultant. He and Dave Taylor just co-wrote “twitter power 3.0,” the latest edition of his book first written in 2009. Joel has always been fascinated by computers and the internet, starting with his first TRS-80 Model 1 in 1980. In 1995, he started one of the first 18,000 websites in the world.

    Jay Baer/ Convince and Convert- 20 readers -
  • The 15 Steps to Make a Great Podcast

    … I few weeks ago I wrote a post about how we produce our podcasts at Convince & Convert (we have three currently: Social Pros, Content Pros, and Jay Today). Feedback and reaction were so strong, I decided to expand and enhance the piece, and turn it into a downloadable Slideshare presentation: How to produce a podcast in 15 steps from…

    Jay Baer/ Convince and Convertin Content- 29 readers -
  • Be Social Don’t Just Do Social

    … embrace social media technology. Brian is also known for his personal brand, iSocialFanz. He can be found co-hosting Twitter and Google Hangouts, like Social Business Hour and Cloud Talk, as well as his podcast. Brian doesn’t find it difficult to balance his company work with his personal brand. To him, “If you’re working for a brand that you love…

    Jay Baer/ Convince and Convertin Social Content- 21 readers -
  • How Life Time Fitness Wins Fans with Unplanned Social Content

    Trust the Locals Tony Saucier is the Director of Social Media at Life Time Fitness. Life Time Fitness currently has 114 health and fitness clubs across the U.S. and Canada. In addition, they offer athletic events, like the Miami Marathon they just hosted, as well as digital online-only products (planning tools, workout videos, connections to personal trainers and registered dietitians, etc.

    Jay Baer/ Convince and Convert- 25 readers -
  • How to Produce a Podcast

    … Here at Convince & Convert Media, we produce three podcasts. Most frequent is my nearly-daily video show Jay Today (read this post to see how we make 8 pieces of content out of each episode). We also produce Social Pros, the podcast for real people doing real work in social media. This show is in its fourth year, and new episodes…

    Jay Baer/ Convince and Convertin Content How To's- 22 readers -
  • Let Your Humanity Shine in Social Media

    … on LinkedIn or any other social platform, you can be professional while still keeping a personal voice. Click the play button to listen here: Read on for the full highlights: …

    Jess Ostroff/ Convince and Convertin Social EMail Content- 17 readers -
  • LinkedIn Tricks for Social Media Professionals

    …Next-Level Networking Viveka von Rosen is known internationally as the LinkedIn Expert. She has written the book on it and consults with businesses to optimize lead generation from LinkedIn. Today she shares her knowledge and expertise (free of charge!) on the Social Pros Podcast. Optimize Your LinkedIn Page The first thing to remember…

    Jay Baer/ Convince and Convertin Social Content- 12 readers -
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