Social Reach

  • How to Use Hashtags to Increase Your Campaign’s Reach

    … a targeted following through the hashtag campaign. How do you track the follower growth? You can manually track the metrics by keeping a spreadsheet you update each week. You would have to log follower changes, plus weekly engagement rate before the event. Since you can only keep track of one account for each of Twitter’s built-in analytics dashboard…

    Marketing Technology Blog- 22 readers -
  • Tag-Teaming Email and Social to Grow Your Audience

    … each other. The crossover between email and social is fairly low (in fact, a recent study showed that only half of one company’s social media followers were also subscribed to their newsletter), meaning that marketers can carefully integrate these two channels to increase the reach of each. Here’s how. Using Email Marketing to Increase Social Reach…

    Relevancein EMail Content- 9 readers -
  • 5 Ways to Develop a Social Media Strategy

    … media strategy, go over the analytics for your posts. Find 5 ways to adapt social media for your business. Review your posts over the last three months, six months or year. See which posts got the most traffic, as well as the most shares and other engagement. Adjust your strategy accordingly. In his article Social Media Audit: How to Use Tools…

    Debra Eckerling/ Social Media Examinerin Social- 25 readers -
  • PR Pros, Time To Leverage Your Authorship and Social Reach!

    … Brace yourself! There’s a new kid in town. Well, tool, that is. It’s a no-cost content platform called ClearVoice, built to showcase author authority. ClearVoice, which launched in June, will provide content creators like bloggers, journalists, authors, PR professionals and business communicators, a way to achieve a ranking for their work…

    Allen Mireles/ Vocus Blog- 24 readers -
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