Social Referrals

  • 4 Tips to Influence Buyers and Win Social Referrals

    … leader in your market. Having a great product is not enough to compel shoppers to buy. Take Amazon, for example: For every product on the e-commerce giant’s webpage, there are product details, reviews, similar items and informative content to educate consumers on the product and its availability. Referrals would flow in via content shares…

    Inside Facebookin Social- 8 readers -
  • The Pinterest Buy Button Might Rock Your Ecommerce

    … retailers and brand advocates can increase conversions using Pinterest accounts. Polish Your Pins The way you present a pin greatly affects its rate of engagement. In many cases, you can standout with a few quick tweaks: Put a price in your pin to increase the chance of it being liked by 36%. Add a call to action for an 80% increase…

    David Rekuc/ Convince and Convertin Social- 28 readers -
  • Do Social Referrals Affect Organic Traffic?

    …) Jay’s podcast got me thinking of another area where social media doesn’t get enough credit: the organic traffic that comes to a website as the result of an initial social referral. Here’s an example of what I mean. Say someone clicked on one of your Facebook Ads, they go to your site, they’re interested, but they want to learn more. So the next…

    Convince and Convertin Social Paid Search- 12 readers -
  • The Facebook and Google Duopoly

    … significant of which is that the entire industry and endeavor of SEO is solely focused on one dominant player. Facebook Rises Recently we noticed a striking traffic trend emerge. Since August, our clients’ collective social referrals grew at an unprecedented pace, rising at a rate three times the growth of organic search: From August to November…

    Relevancein Social SEO Google Facebook- 9 readers -
  • Social, Not Search, is the Future for PR

    … Search traffic to websites is declining. Social referrals are exploding. So where are you spending your PR dollars? Back in 2008, when I was getting PitchEngine off the ground, search engine optimization for PR was all the rage. PRWeb had laid claim to the search optimized press release and services like Business Wire and PR Newswire were all…

    Jason Kintzler/ Relevancein Social- 5 readers -
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