Social Video

  • Instagram interaction rate has decreased by 33% since 2015

    …, this is still a win, as not every brand is able to achieve it. Moreover, you don’t have to rule out video posts due to the general drop of the engagement they saw in others’ posts. As video content keeps increasing on every platform, it’s up to your brand to appeal to its audience and maintain the much desired engagement. Takeaway Social noise may…

    Search Engine Watchin Social- 12 readers -
  • A Day in The Life Of: Head of Programming at Viral Media Sensation Jukin Media

    … If you’ve ever searched YouTube for fail videos or cute animal compilations, chances are you’ve landed on a channel owned by Jukin Media. The viral video brand searches the web for user-generated content (UGC) on the brink of virality, purchases the rights, and then works with brands to license the content. Jukin also compiles these user…

    ReelSEOin Facebook- 10 readers -
  • What makes social videos so effective?

    … As video content in social media increases, how can brands use it more effectively? Video consumption is on the rise and while users enjoy it, brands face the challenge of creating more effective video ads to stand out in the overcrowded social feeds. How do you measure the effectiveness of a video in social media and what makes it appealing…

    Search Engine Watch- 9 readers -
  • Instagram Video Was the Big Hit of Viacom’s 2016 VMA’s

    … on platforms like Instagram. In the case of the VMA’s, which combines celebrity fandom with music, digital video distribution on social video channels will be an essential factor towards the future of this historically important event. …

    ReelSEOin Social- 15 readers -
  • Top 10 Gaming Franchises Earn their Views from Influencers, Not Owned Content

    I GOT LOST PLAYING POKEMON GO!! ► Subscribe and join TeamTDM! :: ► PREORDER MY NEW BOOK HERE :: ► Follow Me on Twitter :: ► Previous Video :: Today, we being our brand new Pokemon GO Adventure!! Explore the REAL WORLD which is now inhabited with many different Pokemon.

    ReelSEOin Content YouTube- 8 readers -
  • 3 Video Ad Tests for a Changing Landscape

    … digital media time now being spent within mobile apps, it’s critical to optimize video ads for a great in-app mobile viewing experience. Video is consumed in different formats. For example, on YouTube, users watch the first few seconds of a video ad and have the option to skip it. Whereas in the social media context, such as on a mobile Facebook…

    Karen Amundson/ BoostBlogin YouTube- 15 readers -
  • A Day in the Life: BBC Worldwide's YouTube Channel Manager Thomas Martin

    … to start a new column called “A Day in the Life Of,” where we take you behind-the-scenes in the daily work lives of established video marketing experts. Managing the BBC's YouTube Presence Thomas Martin has the honor of being our first featured professional in this series. Martin, who works as a Senior YouTube Channel Manager for BBC Worldwide, has…

    ReelSEOin YouTube- 9 readers -
  • Why Brands Need to Take Notice of Instagram Stories

    … to Snapchat Stories, which are also collections of pictures and videos which last for only a day before expiring completely. In this sense, Instagram Stories isn’t a novel concept. However, with Instagram’s impressive track record of helping brands boost their online presence and gain millions of video views, video marketers have a unique opportunity…

    ReelSEOin Social- 8 readers -
  • TV Sized Football Audiences on YouTube for UEFA Euro 2016

    … with online video very much at the forefront of their soccer-related consumption. While football is a mainstay of many broadcast channels in the UK, younger fans of the game are taking to social video platforms to interact with their peers, and give their instant feedback on games, players, and the latest developments. UK Football Fans - YouTube…

    Carla Marshall/ ReelSEOin Social YouTube- 31 readers -
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