Software As A Service

  • A Modern Guide to Social Media Content Marketing, Part 1: Introduction

    … an infrastructure that is greater than the sum of its parts. Continued social listening offers advanced warning on market changes and new trends. Personalized content allows for experiments and texting. A better understanding of the entire customer lifecycle helps maximize value over the entire relationship. Next up: Twitter. Ulrik Bo Larsen is founder and CEO of social media management software-as-a-service platform Falcon.io. Image courtesy of Shutterstock. …

    AllFacebookin Social Content Google Facebook Twitter SaaS- 16 readers -
  • A Complete Guide to Influencer Marketing

    …, an increasing number of brands and agencies have chosen to bring their influencer marketing in-house. These include Red Bull, Horizon Media, Edelman and more. The benefits are clear. Building an internal team to run your influencer programs means more authentic influencer relationships, transparent pricing and a proprietary structure, yielding…

    AllFacebookin Social Google SaaS- 35 readers -
  • How Automation Is Making Influencer Marketing Easier

    … to communicate, but also provide robust analytics and measurement tools. And it appears that’s where we are heading. Although it’s undeniable that an integrated software-as-a-service platform for influencer marketing solves a lot of key problems for brands, just like most tools, they are only as effective as the hands they are in. Tools will help…

    Inside Facebookin Social How To's SaaS- 12 readers -
  • Sheryl Sandberg, David Ebersman Join SurveyMonkey Board

    … to help people make better decisions. I’m looking forward to working with the board and this amazing team and help to realize Dave’s vision of building a lasting company that will impact the way we all do business for years to come. And Ebersman said: I have always admired SurveyMonkey for its groundbreaking products and innovative roots as one of the world’s first software-as-a-service platforms. I look forward to helping the board and management team achieve our next stage of growth.…

    David Cohen/ AllTwitterin Facebook SaaS- 29 readers -
  • AllFacebook’s Top 10 Posts of 2014

    … Are Seeing Lower Organic Reach, And What They Can Do About It, Jan. 13: Deanna Sandmann of software-as-a-service local marketing platform SIM Partners wrote a blog post offering a look at the December 2013 changes to Facebook’s News Feed algorithm, which resulted in lower organic reach for pages. Readers: Were you surprised at any posts that made or didn’t make AllFacebook’s top-10 list for 2014? …

    David Cohen/ AllFacebookin Facebook SaaS- 21 readers -
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