Soleo

  • #SFSNYC: Soleo Announces Version 2.0 of Local Search API

    … With more people using smart phones than ever before, the ability for search engines to handle natural language and understand the intent of the user has never been greater. In 2015, voice search went from zero to 10% of all search volume. Soleo announced the launch of its latest version of the Local Search API at Street Fight Summit 2016…

    Street Fight- 13 readers -
  • Openings and New Hires at Factual, Yext, xAd and ZypMedia

    … of enterprise. Wiese has extensive knowledge of paid search, local marketing, and platforms. The hire is fairly intriguing since Yext finalized a partnership with Google. The likelihood of Weise’s experience being relevant is high. New Business Development Lead at Soleo Jovana Riddle, former business development lead at Flint Mobile has joined…

    Geoff Michener/ Street Fightin Paid Search Mobile- 19 readers -
  • Optimizing Your PPC Campaign

    … should use dayparting tactics to ensure their ads run only during the times when their employees are available to answer the phone. In other cases, it may be more effective to pause ad listings during periods when a business is closed. Some merchants may also want to run staggered shifts to fully meet the demand during periods of high call volume…

    Street Fightin Paid Search- 11 readers -
  • 4 Strategies to Increase Pay-Per-Call ROI for SMBs

    … the benefits of a pay-per-call campaign. Dayparting Pay-per-call campaigns that target smartphone users with proximity-based features can generate an even higher ROI when those features are combined with other attributes like time of day, industry, and caller demographics. Some of the latest hyperlocal solutions are providing local merchants with ways…

    Street Fightin Paid Search- 7 readers -
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