• #SFSNYC: Soleo Announces Version 2.0 of Local Search API

    … With more people using smart phones than ever before, the ability for search engines to handle natural language and understand the intent of the user has never been greater. In 2015, voice search went from zero to 10% of all search volume. Soleo announced the launch of its latest version of the Local Search API at Street Fight Summit 2016…

    Street Fight- 14 readers -
  • Openings and New Hires at Factual, Yext, xAd and ZypMedia

    … of enterprise. Wiese has extensive knowledge of paid search, local marketing, and platforms. The hire is fairly intriguing since Yext finalized a partnership with Google. The likelihood of Weise’s experience being relevant is high. New Business Development Lead at Soleo Jovana Riddle, former business development lead at Flint Mobile has joined…

    Geoff Michener/ Street Fightin Paid Search Mobile- 20 readers -
  • Optimizing Your PPC Campaign

    … This is the second post in a content series sponsored by Soleo on best practices in pay-per-call advertising. To read the first post, click here. Not all pay-per-call campaigns are created equal, but the most successful campaigns — those with the best immediate conversions and long-term impacts on sales goals — aren’t necessarily the ones…

    Street Fightin Paid Search- 13 readers -
  • 4 Strategies to Increase Pay-Per-Call ROI for SMBs

    … to explode in the coming years, rising to 65 billion by 2016. Meanwhile, 66% of small business owners now say phone calls are their “most valued” lead source. Phone leads are inarguably effective. Nearly one in five incoming calls are what SMBs consider “quality leads,” a figure that beats those leads coming from email, online forms, Facebook…

    Street Fightin Paid Search- 12 readers -
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