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… It was a banner year in 2014 for the mobile team at Horizon Media. It won a coveted Clio award for curating “Drinking Wine with Friends” playlists on music streaming app Songza for client Robert Mondavi Winery. It also added three new members, increased mobile media spending by 40 percent from the previous year and in December was named Mobile…
The next frontier for media might just be messaging. WhatsApp reached 600 million monthly active users in August, six months after Facebook paid $19 billion for the massively popular messaging app. Competitors Line, WeChat and Viber have also experienced impressive growth in recent months. Montreal-based 5by plans to introduce its own messaging product next week, with one key ...