Sophie Hannah Richardson

  • How Snapchat, Facebook and Instagram Are Reinventing Niche Marketing

    … our brand image—glamorous, stylish, fun and diverse—through the content we did with our HALO room for Beautycon Festival LA. Instagram makes it easy to see everyone’s interests and organize them for personal reference. For instance, beauty blogger Sophie Hannah Richardson used Instagram to build an audience of almost 90,000 followers by taking…

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