South By Southwest

  • Localist: Publish, Manage and Promote Your Events Online

    … event calendars are powerful marketing tools that help drive traffic, attendance and awareness to your events. Enter Localist, your new BFF. Localist’s interactive event calendar is a one-stop shop that helps marketers easily publish, manage and promote their events online, all in one place. Localist offers innovative features, including…

    Douglas Karr/ Marketing Technology Blog- 26 readers -
  • The Fusion of Social and Programmatic

    … channels. It’s time for partners to overcome the programmatic social silo as brands and marketers look to capitalize on the next wave of media strategy. Chad Bronstein is senior vice president of global partnerships at global marketing technology company Amobee. Image courtesy of Shutterstock. …

    AllFacebookin Social Display Facebook Twitter- 25 readers -
  • This One Time, Pinterest Acqui-Hired Math Camp …

    … Math Camp, creator of iOS photo-sharing applications Roll and Shorts (pictured respectively below), was acqui-hired by Pinterest this week, and the two apps will shut down in the next few weeks, Matthew Lynley of TechCrunch reported. The company also developed Highlight, an app that launched with much buzz at South by Southwest in 2012…

    David Cohen/ AllTwitterin Social- 9 readers -
  • Does Snapchat Carry Hidden Pitfalls for Brands?

    … Snapchat is the “it” platform of 2016. It seems to go from one hit to the next, whether Gatorade at the Super Bowl or Snapchat itself making headlines at South By Southwest. There’s no denying that the company has tapped into something consumers love and, as a result, brands have also fallen in love with Snapchat. As appealing as the results…

    AllFacebook- 13 readers -
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