• Marketing Career: How to grow your personal brand in three steps

    … It can be difficult to think about yourself as an entity, or as something to market. When making the decision to build your personal brand, it’s important to focus on a few defined key points. Your personal brand is a clear expression of your own value proposition, and you should be able to articulate it as clearly as you would for your own…

    MarketingSherpa Blogin How To's- 25 readers -
  • Why aren’t you speaking? (Survey results)

    … I believe that you need to speak to get your message out to the world. Yes, you can write, but people get to know you better when you speak. And I’m a firm believer in speaking online because you can: Reach more people Save time and money Grow your subscriber list faster Easily partner with others who will promote you But many people aren’t…

    Ellen Finkelstein/ Change the World Marketing- 14 readers -
  • Are You Getting Bad Advise From Leading Marketers?

    … legal or other approval processes. If we worked at that speed and agility with our startups, they’d be out of business. Too many of the companies that we’ve worked with have dumped large budgets on leaders in our space only to be disappointed in the results. How To Find the Right Marketer You Can Trust I’m not, in any way, pointing to speakers…

    Douglas Karr/ Marketing Technology Blog- 25 readers -
  • What does it take to run a conference in 2017?

    … The digital marketing conference scene has changed a lot in the last decade. In 2007 most search marketers were looking at SES and it was the first year we saw an SMX. In 2017 everything is different. As you can see on our events list, there is a lot more to choose. Having more events is a good thing. It gives the audience choice. They are able…

    State of Digital- 12 readers -
  • Surprising mistakes most speakers don’t know they make

    … Many speakers have some ‘tricks up their sleeve’. Things that will help them be more memorable, or look more professional. Some of these tactics (because that is what they are) are well known. Taking the selfie with the audience. Getting interaction by asking questions, you name it. Yet some tactics might actually backfire. Without the speaker…

    Bas Van Den Beld/ State of Digital- 21 readers -
  • Recognition is Given to You, Authority is Taken by You

    … recognition is given. If there’s one thing to learn from the Trump and Sanders campaigns, it’s this. No one in the mainstream media nor the political establishment ever wanted these two candidates to be in the running. The candidates didn’t care – they took the authority. And in turn, the public recognized them for it. A colleague of mine recently…

    Douglas Karr/ Marketing Technology Blog- 31 readers -
  • Friday Talk: “Hug Your Haters” by Jay Baer

    …! Combined with our Friday Infographic the Friday will now also see the talks return. One week it will be a talk, the other an infographic. Today we start with a talk done by Jay Baer. Jay is a ‘social media guru’ and well known speaker. He travels the world to talk about social and digital in general, he writes books and he hosts a podcast…

    Bas Van Den Beld/ State of Digitalin Social- 22 readers -
  • The Art of Story: How to Captivate an Audience

    …. Listen Now Listen now: Play in new window | Download | Embed Subscribe: iTunes | Android | You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. Here are some of the things you’ll discover in this show: The Art of Story Michael’s story Michael shares how he started his career as an actor. He has a master from the graduate acting…

    Michael Stelzner/ Social Media Examinerin How To's- 21 readers -
  • An inspiring speaking story — from disses to raves

    … Have you ever gotten really awful feedback from an audience or customer? Everyone has, but it can be really hard to take. Speakers are especially sensitive to negative feedback, but speaking is an important skill for online marketers, who often give webinars. And many entrepreneurs give live talks as well. How would you turn disses into raves? I…

    Ellen Finkelstein/ Change the World Marketing- 17 readers -
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