• (VIDEO) How to Deal with Haters

    … at McDonads. So unless you are planning on wearing pasties or saying, “How can I help you?” to everyone, you better accept haters as a part of success. Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs. …

    Pace Lattin/ Performance Marketing Insiderin How To's- 13 readers -
  • How to Be The $20k a Month Affiliate

    … It’s not rocket science. The transformation that takes place around an affiliate ascending into the 20k plus per month range is one of the most often discussed topics in our industry. How did they do it? Who did they bribe? What secret handshake did they learn to pull it off? Every month I see multiple affiliates pull down more than 20k…

    Performance Marketing Insiderin Affiliate How To's- 17 readers -
  • 4 Ways to Prevent Fraud in Your Affiliate Program

    … An unfortunate reality in the highly competitive world of performance marketing is that there will always be a few unsavory individuals who try and skirt the system. This is why affiliate managers – both in-house and outsourced – need to be vigilant in monitoring for it. Why and how fraud occurs: The term “fraud” is quite broad in affiliate…

    Performance Marketing Insiderin Affiliate Paid Search- 21 readers -
  • 2017 Digital Marketers Survey

    … At State of Digital we want to be on top of things. So we can create content for you that actually helps you become a better marketer. To do that, we need to understand you. And what better way to do that, than to ask you! We created a survey in which we are trying to find out what topics will be ‘hot’ and what not in 2017. We also want to know…

    Bas Van Den Beld/ State of Digital- 13 readers -
  • FTC To Award $25,000 Prize

    … Internet of Things (IoT) is a tech term that refers to all of the different devices that are connected to the internet, such as routers, computers, smart phones, activity trackers, heart monitors, etc. Household IoT devices have always been known to have weak or non-existent security, which presents users with the possibility of having…

    Michael Levanduski/ Performance Marketing Insider- 16 readers -
  • This was the best of 2016 on State of Digital

    … The end of 2016 is only a few days away. Time to look back at the most popular articles published on State of Digital last year! Here is the top 10 of 2016! The Ultimate Guide to Gmail Sponsored Promotions Tara West gives an in-depth view of Google Sponsored Promotions (GSPs), what they are, how and when to use them. It certainly a tactic…

    Bas Van Den Beld/ State of Digital- 33 readers -
  • Trump Fallout Hurting Breitbart News

    … Love him or hate him, there is no doubt that the election of Donald Trump is having a huge impact on just about every area of life. With his recent nomination of Steve Bannon to a top position, Breitbart News (which Bannon has run in the past) has gotten a lot of publicity, and not much of it has been good. Breitbart News is known for being…

    Michael Levanduski/ Performance Marketing Insiderin Affiliate- 16 readers -
  • Quick Ways to Get Bloggers to Notice You

    … Search Engine Marketing taught me when I first started blogging, you can “invite other bloggers to the party” by linking to them. Many blog platforms and especially WordPress notifies bloggers of incoming links through trackbacks and pingbacks. It makes sense for you to identify and read blogs in your own niche and that provides many opportunities…

    Gail Gardner/ Performance Marketing Insider- 20 readers -
  • You’re Probably a Really Bad Boss

    … The best managers have a completely different understanding of what the company, workplace environment, and team dynamics are. Great bosses understand how to cultivate and empower their employees so that the workplace becomes positive, happy and productive destination. I’ve consulted quite a few companies over the years in many different…

    Performance Marketing Insider- 16 readers -
  • The Reason You’re Doing Badly is You Suck at Business

    … What’s your reaction when you discover that visitors to your site didn’t convert? Do you shrug your shoulders and think, “Oh, well. Must not have been the right fit.” Do you wring your hands and sob, “Woe is me.”? Do you get as mad as hell and refuse to take it anymore? Or, do you take a deep breath of objectivity and try to dig into what you…

    Performance Marketing Insider- 13 readers -
  • 5 Reasons You Didn’t Earn Money With an Affiliate Program

    One thing that more Affiliates should consider before they join an Affiliate program is what their chances of making revenue with one program over a competing program, or a new program in general would be. Many Affiliates look at Network stats like EPC, conversion rate, reversal rates, etc… Those numbers are there for a reason, but in my opinion they are almost all bullsh*t.

    Adam Riemer/ Performance Marketing Insider- 9 readers -
  • 3 Reasons Why Everybody But You Is Having Success on LinkedIn

    … With 175 million members, LinkedIn has rapidly become the captain of the advertising industry. By linking into this social media site designed to make networking among business professionals easier, affiliate marketers and managers gain access to global business leaders, decision makers, industry experts, other affiliates, fresh leads…

    Performance Marketing Insider- 11 readers -
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