Spin Sucks

  • Generate New Blog Post Ideas: Yes You Can!

    … relevant industry conferences and company events. Lee Odden and his team, notably Ashley Zeckman, are the live blogging experts. Ashley Zeckman Live Blogging At MarketingProfs B2B Conference Every business has blog post ideas waiting to be written. They need these 5 types of core content. (Here’s help to better understand how to plan blog post…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 21 readers -
  • Monthly Content Themes: Get Your Blog On Track In 2017

    … content themes Once you have a set of monthly content themes, brainstorm a set of blog post ideas for each theme. These blog posts can be individual content servings or a related series. Roger Parker has a very useful methodology for creating a blog post series (or any content for that matter). Once you have your monthly content themes, you can adapt…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 14 readers -
  • Three marketing books from 2014 that will help you smash it in 2015!

    … but not so well today. David holds nothing back relaying stories of the dumb things some brands do that annoy savvy connected customers; never fear though, he more than balances the ledger by providing plenty of shining examples of companies that are doing things right and winning business as a result (e.g. Nobis Hotels, Quark Expeditions, OPEN Cycle…

    Trevor Youngin Social EMail Content- 17 readers -
  • How to Use Brand Storylines to Spark Social Media Engagement

    … and generate hundreds of comments. Entire discussions happen around each and every post. This makes the Arment Dietrich brand both visible and engaging. Conversations build relationships, demonstrate your firm’s expertise, and generate top-of-mind awareness. They are a powerful method of pulling your brand out of the indifference trap. Not All…

    Convince and Convert- 1 readers -
  • 25 Ways to Create Shareable Content

    … each day. But the most alarming stat that is the number of blogs created only to be abandoned in favor of Facebook, Tumblr, Twitter, or the newest shiny toy. This is a very bad idea! It’s not easy to have consistently fresh content that people want to read and share and shout from the rooftops. That’s why a content development process is essential…

    Convince and Convertin Social Content- 18 readers -
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