Sports

    • Top Ten Takeaways and Insights From #NewFronts2017

      This year, I attended about 10 out of the 34 presentations at this year’s Digital Content NewFronts. (Actually, I attended 11 – because The New York Times held two events, but it only listed one of them on the official IAB agenda.) By combining what I saw and heard with a quick review of the 629 articles about the 2017 Digital Content NewFronts, I believe that I’m in a fairly ...

      Greg Jarboe/ ReelSEOin Social Google Facebook YouTube- 10 readers -
  • 5 Brands and Publishers Killing It with Instagram Video in 2017

    … account for roughly 70% of the brand’s total social reach. One of the brand’s most popular Instagram video uploads is this clip of a sleeping serval named Roberta. Cats, of course, are always a win on the internet. NBA An analysis of top Instagram publishers wouldn’t be complete without exploring a sports media brand’s strategy. And few sports brands…

    ReelSEOin Social- 12 readers -
  • User-generated March Madness Videos Explode on Instagram

    … groups including college sports fanatics, gamers, and yes, even gamblers. Although the odds of creating a perfect bracket are against us, online content creators can still increase their chances of reaching and engaging more fans during this two-week period by posting the right content at the right time. UGC March Madness Videos on Instagram From March…

    ReelSEOin Social Facebook- 16 readers -
  • The Raiders moving to Vegas is a symptom of a much larger disease

    … The Raiders moving to Vegas is a symptom of a much larger disease When it came to the NFL, for many years the city of Los Angeles was always a bridesmaid but never a bride. Whenever an NFL team wanted their city to chip in public money for a new stadium, the team would always threaten to move to L.A. Two teams finally made good on those threats…

    Greg's Corner- 18 readers -
  • WWE’s Raw Ingredient to Video Smackdown Success: Epic Storytelling

    … videos and playlists feature sports entertainment, not competitive wrestling. WWE Videos = Entertainment And WWE’s talent aren’t referred to as “wrestlers.” They’re called “WWE Superstars” until they retire, and then they’re called “WWE Legends.” Hey, you wouldn’t call historical figures like John Henry an average railroad worker or fictional…

    Greg Jarboe/ ReelSEOin Facebook YouTube- 21 readers -
  • What Will the NBA, NFL, NHL, and MLB Do Now That Vine Has Gone?

    … have to wait until Sunday, Feb. 19, before they can watch the NBA All-Star Game. That makes this a “slow week” in the sports calendar, which is precisely why Sports Illustrated invented the Swimsuit Issue – to bridge the week-long gap between major sporting events. So, what critical data or trends in the digital video marketing business can I…

    Greg Jarboe/ ReelSEOin Twitter YouTube- 20 readers -
  • Instagram Touts 2016 NFL Growth

    … With one game left in the National Football League season—or two, if you’re one of the die-hards who actually watches the Pro Bowl–Instagram detailed the league’s growth on its network. The Facebook-owned photo- and video-sharing network said in an email to SocialTimes that the NFL account now has 8.4 million followers, up from 5.3 million…

    David Cohen/ AllTwitterin Social- 26 readers -
  • Twitter Converts Vine Website Into Archive

    … By David Cohen on Jan. 23, 2017 - 11:55 AM Vine may be gone, but Vines live on. Twitter announced last October that it would discontinue looping-video application Vine, adding in December that Vine would be replaced by a pared-down app called Vine Camera. That transition occurred Jan. 17. However, Twitter quietly turned vine.co…

    David Cohen/ AllTwitterin Social Twitter- 18 readers -
  • Twitter Serves Up Emoji, Stickers for Australian Open

    … The Australian Open is under way, and Twitter is serving up special hashtag-triggered emoji and stickers for the Grand Slam tennis tournament. The hashtag #AusOpen will add a special emoji to tweets about the tournament. And a selection of Australian Open stickers can be added to tweets. Jonno Simpson, who works on sports partnerships…

    David Cohen/ AllTwitterin Social Twitter- 11 readers -
  • What Can You Do With Video?

    … I was recently asked to speak at Columbia University to a class of graduate students in sports management who were looking for advice on breaking into the industry. I have been lucky enough to work with Whistle Sports for the past three years, currently as our vice president of social media. When answering their questions, the main one I threw…

    AllTwitterin Facebook Twitter YouTube- 24 readers -
Get the top posts daily into your mailbox!
More from around the web