Sports Illustrated

Sports Illustrated is an American sports media franchise owned by media conglomerate Time Warner. Its self titled magazine has over 3.5 million subscribers and is read by 23 million adults each week, including over 18 million men. It was the first magazine with circulation over one million to win the National Magazine Award for General Excellence twice. Its swimsuit issue, which has been published since 1964, is now an annual publishing event that generates its own television shows, videos and calendars.
Posts about Sports Illustrated
  • Media Outlets Use Facebook Live to Cover Kobe Bryant’s Last Game

    … Featured Jobs Community Manager Greatist New York City, New York Marketing Communications Specialist Action for Healthy Kids Chicago, Illinois Social Media Manager The Talent Magnet New York City, New York Freelance Social Media Editor FamilyFun Magazine New York City, NY Social Media Associate LLR Consulting, Inc. New York City, New York…

    David Cohen/ AllTwitterin Facebook- 7 readers -
  • Wired publisher Kim Kelleher: ‘Stay grounded’

    … became the first female publisher of Sports Illustrated in 2010, spoke to Digiday about her small town origins, the importance of legacy magazine brands and why this might be the best time for women in the publishing and advertising industries. You’ve worked at Sports Illustrated, Time and now Wired. What attracts you to these big brands? There…

    Ricardo Bilton/ Digiday- 6 readers -
  • Pinterest Evolving Into A Personalized Search Substitute

    This evening, at its San Francisco headquarters, Pinterest hosted a talk and Q&A session with the company’s head of engineering, Michael Lopp. No one from Search Engine Land was able to attend on short notice; however the company shared a number of updated stats. Much more than a women-centric “scrap-booking” site (its origins) or even a product discovery or shopping sit ...

    Greg Sterling/ Search Engine Land- 19 readers -
  • Pinterest: We Have Doubled The Number Of Male Active Users In The Last Year

    … Illustrated and GQ combined there is a 50-50 split among men and women users in emerging markets like India, Korea and Japan The majority of Loop’s talk focused on improvements the company has made on its search product, Guided Search, and other details about how the network processes the more than 120,ooo requests it receives every second. For more about those figures, see my colleague Greg Sterling’s Search Engine Land post, which is coming soon. (Some images used under license from…

    Martin Beck/ Marketing Landin Social- 9 readers -
  • How Fox Sports conquered social media

    … uniques) and Bleacher Report (58 million). It’s also fending off smaller rivals like Sports Illustrated and USA Today’s FTW, which often trade in aggregated and short-form content. Still, Fox Sports is holding the middle, having grown its traffic 15 percent in the past year. Since January, it’s also more than doubled its Facebook likes to 5 million…

    Lucia Moses/ Digidayin Social Facebook Twitter How To's- 13 readers -
  • 4 ways magazines are making video work

    … producers. McCabe assigned executive producers to the magazine brands according to their expertise (the big brands like People and Sports Illustrated have dedicated teams as well), so they would be familiar with the subject matter. The producers also go to daily editorial meetings, and the brands and video unit will both attend stakeholder meetings…

    Lucia Moses/ Digiday- 14 readers -
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