• Smarter Marketing With a Data-Driven Technology Stack

    … At a strategic level, a social intelligence practice is built to provide valuable insights to marketers and, in turn, to drive smarter business decisions and business impact. It then stands to reason that your social listening data needs to be talking to, and integrated with, other parts of the business. A while back, I wrote a piece looking…

    AllTwitterin Social- 33 readers -
  • Twitter Adds Quick Replies, Welcome Messages to DMs From Brands

    … Businesses on Twitter can now take advantage of two new features for the social network’s direct messages: quick replies and welcome messages. Product manager Ian Cairns introduced the new features Tuesday in a blog post, saying that they begin rolling out Tuesday. According to Cairns, welcome messages allow businesses to greet users and set…

    David Cohen/ AllTwitterin Twitter- 26 readers -
  • Raise Report: Fresh Funding for Uber, Gett, Spredfast

    …, VentureBeat reported. Riverwood Capital led the Series F funding round, which SpredFast will use to grow its staff and broaden its global reach. Wednesday, June 1: Uber Closes $3.5 Billion Round from Saudi Arabia Public Investment Fund On-demand economy juggernaut Uber has raised $3.5 billion in fresh capital, Forbes reported. The investment…

    Street Fight- 14 readers -
  • 5 Tools for Brands Looking to Harness Predictive Social Intelligence

    … up with ways to boost the engagement around the content they were planning to publish. 3. Spredfast: Generating insights for brands on social channels The social software firm Spredfast uses predictive intelligence to enable companies to improve their social strategies with relevant data and actionable insights. The company’s Intelligence…

    Stephanie Miles/ Street Fight- 21 readers -
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