State Of Marketing

  • CMOs Plan a Digital Overhaul for 2015

    … executive chairman Bill Marriott to start his own blog, eventually expanding the campaign into a multi-platform operation. It’s no surprise that brands are looking to embrace digital; after all, leading media companies and branded content pioneers like BuzzFeed are betting that mobile, video, and robust CMS platforms are the future of branded content. Now, it’s just a matter of getting the implementation right. Check out our guides to the brand newsroom of the future (here and here) for one way to do just that. Related…

    Amanda Walgrove/ The Content Strategistin Content- 4 readers -
  • What’s the State of Marketing in 2014? Find Out in Our Free Guide!

    … The digital world is in flux and marketing myths run rampant. What digital technologies do marketers really trust to build strong, reliable and profitable campaigns? Separate fact from fiction with The State Of Marketing 2014, the latest research from Market Connections. The report, sponsored by Vocus, surveys 325 businesses and shows how your…

    Brian Conlin/ Vocus Blog- 10 readers -
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