Statistics: Online Behavior

  • Report: Cyber-Monday was the largest e-commerce day in history

    … According to data from Adobe, Cyber Monday became the largest day in US e-commerce history. Consumers spent roughly $3.4 billion online, which just beat Black Friday’s $3.34 billion. Cyber Monday generated somewhat less mobile commerce revenue at $1.19 billion vs. $1.2 billion on Black Friday. Nonetheless, smartphones and tablets drive more…

    Greg Sterling/ Marketing Land- 12 readers -
  • European survey finds 70 percent of Android owners want pre-installed apps

    … consumers and is not anti-competitive. The survey polled roughly 4,000 Android phone owners in Europe about their app preferences and behaviors. Google is a member of the association and participated in the development of the study according to a Developers Alliance spokesperson. The study found that “90 percent of Android users customize to their home…

    Greg Sterling/ Marketing Land- 13 readers -
  • Report: on average day, nearly 40 percent of searchers use only smartphones

    … announced cross-device retargeting capabilities. There’s more data in the full report (PDF). About The Author Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog, Screenwerk, about connecting the dots between digital media and real-world consumer behavior. He is also VP of Strategy and Insights for the Local Search Association. Follow him on Twitter or find him at Google+. …

    Greg Sterling/ Marketing Landin Google- 22 readers -
  • Dark social dominates holiday sharing [RadiumOne data]

    …, but videos, gift ideas, sales-related content and holiday recipes are also popular. It’s probably no shock that holiday sharing peaks around Black Friday and Cyber Monday. According to RadiumOne’s survey, sharing on those two days is about twice as high as the average for the rest of the holiday season. Halloween and Christmas Eve are the most quiet…

    Matt Mcgee/ Marketing Landin Social- 11 readers -
  • Think smartphones are just about the bottom of the funnel? Think again.

    … in their approach to mobile users and the kinds of messages, ads and experiences that they deliver on these smaller-screen devices. About The Author Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog, Screenwerk, about connecting the dots between digital media and real-world consumer behavior. He is also VP of Strategy and Insights for the Local Search Association. Follow him on Twitter or find him at Google+. …

    Greg Sterling/ Marketing Land- 14 readers -
  • Coca-Cola, Nike top lists of Olympics advertisers earning social buzz

    … traditional media in the mid-1990s, he began developing and marketing websites and continued to provide consulting services for more than 15 years. His SEO and social media clients ranged from mom-and-pop small businesses to one of the Top 5 online retailers. Matt is a longtime speaker at marketing events around the U.S., including keynote and panelist roles. He can be found on Twitter at @MattMcGee. You can read Matt's disclosures on his personal blog. You can reach Matt via email using our Contact page. …

    Matt Mcgee/ Marketing Landin Social- 32 readers -
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