Steven Jacobs

Steven Jacobs (born 8 January 1967 in Wollongong, New South Wales) is an Australian television presenter and actor.Jacobs is currently weather presenter on the Nine Network's breakfast program Today.
Posts about Steven Jacobs
  • Could the Mobile Ad Industry Spin off a Data Business?

    … but the market for an offline analytics business undoubtedly exists. Businesses spend billions in shopper marketing and consumer research each year and the methods mostly remain extremely inefficient. The question for mobile advertising firms is whether the opportunity is big enough. Steven Jacobs is Street Fight’s deputy editor. Find out more about…

    Steven Jacobs/ Street Fightin Mobile- 10 readers -
  • How Ordering Liquor Online Could Open Up the Local Marketing Industry

    …, performance pricing models accounted for 65% of total digital spending, according to the IAB. Unable to send users into a commercial system, local marketers more often than not missed out. The adoption of Internet-connected commerce systems, from consumer-facing network such as Drizly to modern point of sale networks such as Square, is the single most important development governing the shift of local marketing dollars from print to digital. Steven Jacobs is Street Fight’s deputy editor. …

    Steven Jacobs/ Street Fightin How To's- 11 readers -
  • Street Fight’s 10 Most Popular Stories From 2014

    … you could use. We look forward to bringing you more great content, research, and events about sustainable hyperlocal business models in the new year! 1. Why Ecommerce Companies Are Eyeing Brick-and-Mortar Retail Steven Jacobs, January 23rd: Over the past year, a string of ecommerce firms have invested in brick-and-mortar locations in an attempt…

    Steven Jacobs/ Street Fight- 17 readers -
  • Grading Street Fight’s 2014 Predictions

    … templated news network of 70 site covering local communities that fits somewhere in between an editorial-driven Patch and the social plays of Everyblock and NextDoor. Steven Jacobs, deputy editor, Street Fight “In 2014, the companies that build local enterprise software will shift investment from product development to growth, causing the number…

    Steven Jacobs/ Street Fightin Mobile- 14 readers -
  • Twitter and Foursquare Make a Better Match Than You’d Think

    …. Facebook: I care more about Ezra Klein’s perception of the humanitarian crisis in Syria than a high school friend. Local search functions in much the same way. We may trust our friend’0s recommendation for a restaurant, but we also trust the recommendations of chefs, writers and other “experts.” The follow structure of Twitter is much better suited…

    Steven Jacobs/ Street Fightin Social Twitter- 6 readers -
  • Can Mobile Help TV Networks Track In-Store Visits? PlaceIQ Thinks So

    …. Earlier this month, PlaceIQ teamed with Nielsen competitor Rentrak to provide an unnamed TV network with data that could connect viewership with foot traffic to an unnamed “large retailer.” According to data released by the firms, consumers who watched the television network were twice as likely to visit the store, and when the retailer also…

    Steven Jacobs/ Street Fight- 5 readers -
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