Stock Music

Production music (also known as stock music or library music) is the name given to recorded music that can be licensed to customers for use in film, television, radio and other media. Oftentimes, the music is produced and owned by production music libraries.
Posts about Stock Music
  • How to Get the Most of Out of Best-Practices in Audio Branding

    … It could be argued that maintaining a vibrant audio brand—a distinct musical identity that expresses a product or service's promise, personality, and values at each touchpoint—is, in and of itself, a marketing best-practice. Yet, most US marketers haven't tended to their audio brands, whereas their European competitors—Peugeot, Michelin, AXA…

    MarketingProfsin How To's- 5 readers -
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