• How to Use Storytelling to Build a Sales Funnel

    … are like staircases. They lead your customers toward buying your product or service, one step at a time. As you can imagine, this process can end up looking incredibly different, depending on your business, but the overall idea is the same. Through the years of helping businesses with their copywriting, there is one common mistake I see over and over…

    Growmapin How To's- 18 readers -
  • Here’s Why National Geographic Rules Social Video

    … National Geographic has existed for over 120 years, initially starting as a society of individuals interested in science, exploration, and adventure. The brand then developed into a media powerhouse, with the first edition of its magazine launching in 1888. Over the years, National Geographic (or NatGeo as it’s shortened to nowadays) has become…

    ReelSEOin Social Facebook YouTube- 22 readers -
  • How to Use The Power of Storytelling to Connect With Your Audience

    … screenshots and engaging language. Wrap up To be successful in today’s business world, it is critical to effectively build your story and deliver it in a compelling way. Now it’s your turn… How do you use storytelling in your content? Please share your views in the comment section below, I’d love to hear them. Guest Author: Pawan Kumar…

    Jeffbullas's Blogin How To's- 19 readers -
  • 10 Pro Tips for Creating The Perfect Whiteboard Animation Video

    … to create the best whiteboard animation explainer video for your business! 1. Use the power of storytelling Nobody can resist a well told story. As human beings, we live for stories, we can’t help but be attracted to them. Use this power of attraction, and, instead of just trying to make a sale, tell a story – present your content using storytelling…

    Jeffbullas's Blog- 19 readers -
  • Become a better brand writer with this top tip

    … Writing is one of those tasks a lot of people hate to do. They sit there staring at the blank page, unable to start, knowing what they want to say but unable to put it in words, finding ways to distract themselves, and getting themselves into a muddle. If that’s you, I have a neat trick to help you get started more confidently. It’s something I…

    Lush Digitalin Content- 20 readers -
  • 3 Museum Design Principles to Help Your Content Marketing

    … Museum content development and content marketing have one important principle in common: creating memorable experiences. Think back to the last time you visited a museum. Did you realize that you were walking through a three-dimensional version of the user experience you’re trying to create as a content marketer? Because that’s exactly what you…

    Content Marketing Institutein Content- 25 readers -
  • The Impact of Micro-Moments on the Consumer Journey

    … A hot marketing trend that we’ve begun hearing more and more about are micro-moments. Micro-moments are currently influencing buyer behaviors and expectations, and they’re changing the way consumers shop across industries. But what exactly are micro-moments? In what ways are they shaping the consumer journey? It’s important to understand how…

    Marketing Technology Blog- 21 readers -
  • Add a little drama to grab your audience’s attention

    … better, tips from our video production gurus, and a podcast or two from our favourite podcasting team, Brand Newsroom. In the meantime, you might enjoy these: 4 Ways to convince budget holders to invest in video Animate your video (without a Toy Story budget) Here’s the one big reason so many corporate videos fail How to avoid 4 common video lighting mistakes The post Add a little drama to grab your audience’s attention appeared first on Lush Digital. …

    Lush Digital- 14 readers -
  • Why Pitches Are the Key to Great Content Marketing

    … Go find a six-year-old—preferably a nephew or niece, not some random kid at Whole Foods—and ask them to make up a story. Watch as their eyes light up, how their words jumble together with excitement and wonder. Observe how their arms wave and their fingers spread, as if they’re conjuring a tornado of imagination. Listen as they come up…

    Joe Lazauskas/ The Content Strategistin Content- 32 readers -
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