Strategic Preferred Marketing Developers

  • Valentine’s Day: Nanigans Examines Facebook Costs per Click

    … With Valentine’s Day looming Saturday, social marketing platform Nanigans, a Facebook Strategic Preferred Marketing Developer, examined trends in costs per click for ads on the social network during the period around Valentine’s Day 2014. Nanigans found that Feb. 10 was the most expensive day during the period around Valentine’s Day last year…

    David Cohen/ Inside Facebookin Social Facebook- 17 readers -
  • REPORT: Facebook Advertising, from Awareness All the Way Through to Sales

    …) Education level Connectedness to your page (fan versus friend of fan versus no connectedness at all) Based on usage: Type of operating system (i.e., iOS versus Android) Desktop versus mobile Type of Internet connection Lookalikes: Scale demand for products and services with lookalike modeling, a native Facebook capability allowing advertisers to find…

    David Cohen/ AllFacebookin Social- 29 readers -
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