Street Culture

    • Street Culture: A Culture of Growth at PacketZoom

      PacketZoom CTO and co-founder Chetan Ahuja says that the company’s cultural base is grounded in growth, though the company itself is growing slowly and evenly. The app optimization software startup will be five years old in June and currently employs about 25 people, including about 10 remote engineers around the world.

      Street Fight- 7 readers -
  • Street Culture: mParticle CEO on Appreciating People and the Founder’s Journey

    … in three other U.S. cities and in London. His experience founding another company, whcih sold to Yahoo in 2011, gained him a new perspective on the importance of culture, and about how to shape it. “We’re really trying to breathe a culture of responsibility, accountability, and collaboration,” Katz says. “So ultimately, what that means…

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  • Street Culture: Choozle’s Culture Attracts a New CTO and a New Dialogue

    … in an interview that much of the culture emphasizes growth, and that Schnipkoweit has brought another level of professional insights to the company. Schnipkoweit was hired this year, but he recognized Choozle’s culture as one that he belonged in. From a business perspective, Schnipkoweit’s prior company was successful. But from another perspective, it had…

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  • Adthena Giving Culture the Credit It Deserves

    … very particular about our culture and we want to make sure that we do a good job of exporting that,” O’Rourke told Street Fight in an interview. “We made investments early on and we know that the U.S. is a very big place and a complicated market. There’s a lot of attention and forethought that needs to happen before you go in and are able to make…

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  • Street Culture: ‘OKRs’ and Omotenashi Lead the Culture at Button

    … OKRs – that’s “Objectives and Key Results” – are one of the drivers of culture at deep-linking software company Button. “OKRs are a major influencer to recruiting, internal interactions, how we onboard new employees, everything,” says Stephanie Mardell, Button’s head of people, in an interview with Street Fight. “It really pushes the support…

    Street Fight- 14 readers -
  • Street Culture: Life at Boxed Means “Do The Right Thing”

    … has now gotten some other brand partners interested, and Boxed could start doing themed sponsorship boxes in the future from possibly NFL or Star Wars. Burack and Emily Kalen, digital media strategy, say the stickers are small, simple, and fun, something that everyone understands and helps create a sense of community between the customers and the Boxed team. “I did one,” Kalen says. “I turned my box into a castle.” April Nowicki is a staff writer at Street Fight. …

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  • Street Culture: Hooch Expansion Reveals Value in Multi-Function Employees

    …, but Dai says that one of the company’s biggest strengths is its team. There are 10 full time employees and about a dozen part timers, and Dai says that personal references is one of the leadership’s favorite ways to find new talent. “When we have the need to extend into a different city, we ask our advisers or friends or people who we know…

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  • Street Culture: Blind References Help Weed Out Drama at Zaius

    …, which was acquired by NetSuite. So Gally is no stranger to the challenges that come with startups, and cites a number of elements about company culture that he says Zaius works continually to sustain. “In the hiring process, we often use the terms ‘smart, hungry, and humble,’” he says. “This notion of being humble is really a critical component…

    Street Fight- 16 readers -
  • At Liftoff, a Classic Formula for Company Culture

    … A 4.9 rating on Glassdoor is impressive. It’s the rating that mobile app marketing and targeting company Liftoff has earned, and it might be the best Glassdoor rating of all the companies that have ever been featured on Street Culture since spring 2015. It’s just one metric measuring a formula of company values, employee sentiment…

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  • Street Culture: A New Way to Keep Score at CrowdOptic

    … says. “As a team, it’s almost like we have been able to operationalize a degree of startup success. We are formulaic about how we do this.” The odds of success are low, especially the odds of super big success, he says, and his team’s formula maximizes both financial and personal. The financial is pretty simple, and Fisher’s “sweet spot…

    Street Fight- 23 readers -
  • Street Culture: A Look at the Spinoff Culture at Conichiwa

    … A spinoff company from a larger mothership might already have culture built in. At Conichiwa, a Berlin-based proximity agency and beacon company, that’s not quite what is happening. With seven employees, Conichiwa is tasked with finding location-based solutions for aviation, banking, retail, and healthcare industries – breaking away from…

    Street Fight- 14 readers -
  • Street Culture: Metrics for a Global Community

    … intentional as it was just a gut feeling; that this is the way I want to treat people.” More than a decade later, Balihoo’s culture is still quite solid – there’s emphasis on transparency and communication, employee fitness is a big deal, people can bring their well-behaved dogs to the office. It’s about 37 people just doing their jobs and trying…

    Street Fight- 19 readers -
  • Street Culture: Taking Estimote’s ‘No Barriers’ Culture Literally

    … In a conference room, a sign on the wall says, “This is a no bullshit zone”. At beacon company Estimote, people are trying to take that statement extremely literally. The company’s mission is to build a new operating system for the physical world, and to get there the team needs zero bullshit. Culture is far too important to leave to chance…

    Street Fight- 26 readers -
  • Street Culture: Six Vertical Pivoting its Culture with its Company

    … There are two options if you want to be a tech startup owner — one is to attach yourself to someone else’s startup in the early stages so you have equity options. The second option is to do it yourself. Doing it yourself often comes with a painful side effect, says Joshua Enders, managing partner of client success at digital commerce company…

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  • Street Culture: Balancing Structure and Exploration in Company Culture

    … Environment, talent, and process all encourage the growth of innovation, according to IT research firm CEB, which was recently acquired by Gartner. But there’s a balancing act that must take place between structure and exploration — especially for smaller companies on a fast upward growth curve. “I think an important part of anyone starting…

    Street Fight- 27 readers -
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