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… as a “longtail keyword.” Longtails are vital because they comprise nearly 3/4 of all online searches and, most important, are far more specific, meaning we’re getting closer to discerning true user intent via search. Consider the following three examples: cupcake > red velvet cupcakes > red velvet cupcakes near Candler Park It’s pretty…
… out top styles before making their purchases. So... there's still work to be done. You have some extra time, but how do you take advantage of it? Here are five ways to secure your spot on Mom's back-to-school list. 1. Focus on the students While parents hold the purse strings, and make the ultimate purchase decisions, the "Pester Power" of Gen Z…
… just rely on your loyal customers to keep your company afloat. Since the future is largely digital, doing digital marketing is, in a sense, future-proofing a brand. So digital marketing is in a way inescapable, at least for the vast majority of businesses at the moment. So, as a small business owner, are you interested in learning more and how you…
Facebook announced two changes to its platform policy for developers that will go into effect Nov. 5: Games that include mandatory or optional in-application charges must disclose those charges in their app descriptions, and users must not be offered incentives to use social plugins or like pages. The social network also announced the release of version 2.