Structured Markup

  • A Glimpse Into The Future Of Search

    … In the process of working on the upcoming third edition of The Art of SEO, I had the pleasure of discussing the Future of Search with Ramez Naam. Ramez is a futurist, a best-selling author (check out his science fiction novels Nexus and Crux and his newest nonfiction book, The Infinite Resource: The Power of Ideas on a Finite Planet), a startup…

    Stephan Spencer/ Search Engine Landin SEO- 22 readers -
  • Up Close @ SMX: Enhancing Results With Structured Data & Markup

    … of structured data, most particularly RDFa. In the early days of Best Buy's path down the structured data road, Jay was contacted by Martin Hepp, keeper of the — a structured markup vocabulary which predated schema by a few years. Along with other efforts, Jay and his team marked up product pages with RDFa and saw a 2X YoY increase in traffic…

    Will Scott/ Search Engine Landin SEO- 23 readers -
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