Subject Line

    • 9 Easy-to-Avoid Email Marketing Mistakes

      Saying “mistakes happen” after you realize you’ve sent a message with an error in it to thousands of recipients doesn’t provide much consolation to email marketers. Yes, mistakes do happen. And they will happen again. But that doesn’t mean you shouldn’t do everything you can to minimize them. Fortunately, with a little forethought (and proofreading) you can head off the most-co ...

      Movable Ink Blogin EMail- 19 readers -
  • 8 Ways to Boost Your Email Open Rates

    … and everyone to your email list. For example, avoid using giveaways that most people would want, such as an iPad giveaway. Instead, give away something that only your target customers would want, such as a free sample of your product.” 2) Nail the subject line – “The subject line is the first thing a customer sees on any email,” writes Sujan Patel…

    Movable Ink Blogin EMail- 14 readers -
  • 8 Email Subject Lines to Increase Your Open Rate

    … Do you want to ensure that your subscribers open more of the emails you send them? Do you want to learn techniques to create subject lines with appeal? One of the biggest problems affecting those of us involved in online marketing is the fact that our subscribers do not open all of our emails. Whilst the open rate within the sector usually falls…

    GetResponse Blogin EMail- 13 readers -
  • Can Resending an Email Improve Your Open Rates?

    …? Resending certain emails means you get to drive home your most important messages without creating a campaign from scratch. If you receive a similar open rate to when you sent the first time, you’ve almost doubled your open rate with minimal effort. With these steps in mind, you’re in good shape to resend effectively. Resending can be another…

    Miranda Paquet/ Constant Contactin EMail- 16 readers -
  • Email Subject Lines: Does Size Matter?

    … on “email subject lines,” and you’ll find all kinds of conflicting advice on which words to use, which words not to use, whether or not you should use capital letters, punctuation, or Unicode characters, and so on, ad nauseam. How Important Is Subject Line Length? One of the most prevalent theories out there is that the length of your subject line can…

    Chris Irby/ Dex Mediain EMail- 13 readers -
  • What High-Level Publishers Want From An Email Pitch

    … major online publishers, including: Most want to see data from your content in the subject line More than half say they’ve blacklisted at least one person due to a bad email pitch this month alone More than 85% want raw data in a pitch The post What High-Level Publishers Want From An Email Pitch by @wonderwall7 appeared first on Search Engine Journal. …

    Kelsey Jones/ Search Engine Journalin EMail Content- 3 readers -
  • How to Stand Out in a Publisher’s Inbox

    … pitch simple, be concise, and send raw data whenever you can. Not surprisingly, more than 99% of publishers were against clickbait subject lines, and more than 75% prefer subject lines to be kept to fewer than 10 words. Publishers don’t want to see CAPS, emojis, or exclamation points, either. If you’re pitching a study, highlight key findings in your…

    Relevancein Content How To's- 11 readers -
  • Your Ultimate and Complete Email Send Checklist!

    … It never fails… about once a week I get a beautiful email in my inbox that’s labeled FNAME or is a collage of blank images with no alternative text. Or I get it on my retina display with fuzzy images. Or I open it on my mobile phone and can’t read it because the mobile email wasn’t responsive. Email is serious business… it’s a permission-based…

    Douglas Karr/ Marketing Technology Blogin EMail- 5 readers -
  • Writing Effective Emails: What I Learned In The Newsroom

    … possible outcome from your campaigns requires putting your brand in front of your audience where they're most likely to engage. 41% of email opens now happen on mobile devices, beating out desktop and webmail clients by a very large margin. (CampaignMonitor) Your subject line is your headline. I don't know how many hours I spent tossing a tennis…

    ROI Factor Blogin Social EMail- 8 readers -
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