Subject Lines

  • Monday Catch-Up: Open Rates, Trust, Mistakes and Email Growth

    … Happy Monday, marketers! Let’s get the workweek off to a great start with some recent email- marketing news. Here we go: Marketers sending fewer emails, but getting higher open rates A recent SendGrid study shows that while the number of emails being sent by marketers is declining, open rates are heading in the other direction. Amy Gesenhues…

    Movable Ink Blogin EMail- 17 readers -
  • [Checklist] 7 Essential Elements of Email Design

    … and associate with your business. An eye-catching subject line also helps the reader decide whether or not they want to open the email. With over half of emails opened on a mobile device, you’ll want to design your subject line with mobile in mind. Write 4-7 words to make the most of the limited space within the mobile inbox. Tip: Here are 11 surefire…

    Constant Contactin Social EMail- 21 readers -
  • Your Top 10 Email Marketing Questions of 2016

    … challenges of the year: (You can view the video on our Facebook Page here.) Get email marketing advice, delivered straight to your inbox twice each month: Sign up for our Hints & Tips newsletter. Brand new to email marketing? Try Constant Contact free for 60 Days! The post Your Top 10 Email Marketing Questions of 2016 appeared first on Constant Contact Blogs. …

    Azure Collier/ Constant Contactin EMail- 22 readers -
  • 11 Surefire Secrets to Standout Subject Lines

    … It’s almost over. You’re so close to finishing your marketing email, but suddenly a brain freeze settles in and you can’t think of a dang thing to write for the subject line! You wonder if you’ll ever hit the Send button. We feel your pain. That’s why we’ve come up with these surefire techniques to overcome this particular writer’s block…

    Constant Contactin EMail- 9 readers -
  • 5 Email Subject Line Mistakes to Avoid + 1 Big Way to Boost Open-Rates

    … set of eyes on your email content to help catch minor errors that you might easily miss. Grab a friend or colleague and ask them to give your email a quick read. Abusing the caps-lock button “DON’T SHOUT AT ME!! Honestly, all caps lock? It’s binned.” Following closely behind was subject lines in all caps at 24%. There’s no question that using…

    Movable Ink Blog- 9 readers -
  • Monday Catch-up: Improve Open Rates and Write Better Subject Lines

    … proposition; use a CTA button; and be sure to A/B test. The impact of subject lines “It seems so simple. We’re all just trying to get someone to click (or tap) on our subject lines and take a quick look at an email. But so is everyone else,” writes Justin Megahan at Mixpanel. In a quest to answer one of email marketing’s fundamental questions – “why…

    Movable Ink Blog- 9 readers -
  • How to Use Emojis in Your Email Campaigns

    … for communicating with customers, in general, through mobile devices, drove an over 7,000% increase in emoji usage in recent months.” There are several reasons for this exponential growth, including the ability of emojis to grab customers’ attention, convey important aspects of a brand’s personality and add visual appeal to messages. What gives emojis all…

    Movable Ink Blogin EMail How To's- 13 readers -
  • 4 Ways Email Marketers Can Avoid the “Summertime Blues”

    … Eddie Cochran was an early rock ‘n roller, not an email marketer. Nevertheless, as the weather heats up and consumers head to their favorite beaches, lakes, mountains or backyards, his immortal lyrics probably resonate with marketers worried about how well their messages are going to be received (or if they are going to be received at all) over…

    Movable Ink Blog- 7 readers -
  • How to Write Your Email in 15 Minutes or Less

    … writing your email right away? Print your email content template, and follow the seven simple steps below to create an email in record time. 1. Fill out your header options Your email header includes three fields: a “From” name, a reply address, and a subject line. “From” name: Use a name your customers will recognize. This could be your business…

    Miranda Paquet/ Constant Contactin EMail- 19 readers -
  • Best Practices for Email Outreach to Influencers

    … grammar, and write a succinct and compelling pitch. This infographic from Online Course Report walks through every stat collected on outreach emails, what works, what doesn’t and what to absolutely avoid. This includes time of day, day of the week, subject lines, words to use, number of attempts, size of message, and more. One interesting stat that’s shared in this infographic is 1 big-time blogger tends to have the equivalent impact of 6 small-time bloggers Tweet This!. © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin EMail- 12 readers -
  • Want to Boost Your Open Rate? It’s All About the Subject Line

    … According to HubSpot, the average open rate for a B2B marketing email hovers around 30%, and range from 30.5% to 34.9%. or B2C emails. A variety of influencing factors can manipulatethat number, from the frequency of your emails to the industry to which they are tied, but one aspect more so than any other can make or break your campaign’s…

    Movable Ink Blogin EMail- 11 readers -
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