Subscriber List

  • 4 Fast Ways to Turn Your Social Followers Into Email Subscribers

    … and email, and the first step is turning your social followers into email subscribers. Why is it important to get my social followers on my email list? Think about it this way: your Facebook posts will only be seen by your followers 2% of the time, but your emails will reach them 90% of the time. Email is a direct line of communication between you…

    Movable Ink Blog- 10 readers -
  • Email Marketing 101: Determining the value of a subscriber

    … are purchasing subscriber lists or investing in enticements, such as e-books, webinars or whitepapers. You don’t need an MBA to know that to stay in business you need the revenue from those email addresses to be greater than what you paid to acquire them. Determining the value of an email subscriber is relatively straightforward, but slightly…

    Movable Ink Blogin EMail- 9 readers -
  • 3 Surefire Ways to Grow Your Email List

    …. Trade shows, conferences, and physical store locations are all vehicles for sign ups (Fed Ex, REI and H&M agree). Rather than the old paper-form-on-clipboard sign-up sheet, appeal to consumers’ increasing use of mobile: include a text-to-join option that uses a custom code, or a QR code, on receipts and business cards. Be sure to keep these new…

    Movable Ink Blogin EMail- 10 readers -
  • Are the traditional benchmarks for CTRs still relevant? Yes and no

    … They say those who fail to learn from history are doomed to repeat it. But not all history is created equal and not every view of history is the same. But how does this relate to understanding success in email marketing? There is a long list of reasons why it’s very smart for businesses to invest in email marketing for their products…

    Movable Ink Blogin EMail- 7 readers -
  • The 5 Basic Steps of Starting to Build Your Email List

    … to determine the value of your subcribers and their conversion rate. One tip that holds true… don’t just give away your goodie through the form submission. Be sure to email the goodie, that way you ensure that the person utilized a valid email address! Once you’re email program has the basics, here are 15 ways to grow your email list! © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin EMail- 7 readers -