SUBSCRIBERS

    Fan-Made Video Game Content Crushing Brands on YouTube by 19 to 1

    Gaming walk-throughs are one of the most popular verticals on YouTube, but did you know that views of videos from independent creators vastly outnumbered those released by game publishers, even accounting for all paid promotions of th...

    24 readers - By ReelSEOin Social -

    YouTube Brand Marketing: Video Ads are the New Focus Group

    Today, brands have access to more YouTube data than they can shake a stick at. The video ad campaign is the new focu...

    22 readers - By Greg Jarboe/ ReelSEOin Social -
  • The latest about Subscribers

      How to Use YouTube Subscribers in Email Marketing [Creator's Tip #150]

      … An email marketing list is a vital asset for B2B and B2C businesses. If you have been building a solid subscriber following for your YouTube channel, have you ever thought about moving that subscriber list onto that email list? This option is really important if you offering products or services and want to reach those who are engaged enough to follow you via YouTube. We discuss the benefits on this week's Creator's Tip. …

      9 readers - By Carla Marshall/ ReelSEOin Social EMail -

      Building a YouTube Audience Takes Authenticity and Passion

      … YouTube used to be known for being the home of interesting content that couldn’t be found anywhere else - it was the home of the one off video. You could find clips of everything from Charlie biting his brother’s finger to Obamagirl and Keyboard Cat. Viral fame can come and go very quickly, but building a meaningful community around a brand can…

      20 readers - By ReelSEOin Social -

      The Don’ts of Email Marketing

      … only get one shot. After your subscriber actually follows your link and notices that it is something completely different than claimed in the content they will not fall for the same trick again. Furthermore, they will not trust any of your other links as well, so in essence you are basically robing yourself of a subscriber that could make you more…

      By GetResponse Blogin EMail -

      Did YouTube’s Own Advertising Campaign Pay Off For the Site?

      … Earlier this year, YouTube ran an ad campaign to promote three of the biggest YouTube stars with ads appearing across TV, magazines, and out-of-home advertising as well as on Google-owned properties. The three partners that YouTube chose to feature for the first phase of this ad campaign were Michelle Phan, Bethany Mota, and Rosanna Pansino. So…

      15 readers - By Greg Jarboe/ ReelSEO

      How YouTube is Changing the Way We Research Consumer Electronics [Study]

      … Did you know that when it comes to videos about consumer electronics, branded product teasers are the most popular on YouTube? Did you also know that when that product is released, it's user-generated content from independent vloggers that attracts the most attention? A new report from Pixability highlights the way brands are missing out on huge…

      17 readers - By Carla Marshall/ ReelSEOin Social -

      How TechSmith Optimizes YouTube Custom Thumbnails For Viewers

      … There are many recommend steps to optimizing a YouTube channel, including creating custom thumbnails. TechSmith explains how it created custom thumbnails that also work as an organizer to help viewers find what they are looking for. Optimizing custom thumbnails created a more polished and cohesive YouTube channel experience for TechSmith subscribers. . …

      5 readers - By ReelSEOin Social -

      Own Goal? Fan-made Coca-Cola Videos Score Over Branded World Cup Ads

      … On YouTube, brand videos site side-by-side with user-generated, or fan-made videos. These independent creators may choose to make videos supportive of the brand, or they may act as detractors. Coca-Cola has a very active World Cup ad campaign running on YouTube, but one fan-made video is catching all the views. And the brand aren't responding…

      10 readers - By ReelSEO

      Hero, Hub, Hygiene: A Cheat Sheet for YouTube Brand Strategy [Infographic]

      … YouTube has over one billion unique visitors each month, but it’s underutilized by brands. YouTube has been educating brands on a new content strategy framework called "Hero, Hub, Hygiene", which outlines the types of videos the site recommends they create for their channel to grow organic viewership and subscribers. We take a look at a new cheat sheet for that strategy. …

      15 readers - By ReelSEOin Social -

      Fan-Made Video Game Content Crushing Brands on YouTube by 19 to 1

      … Gaming walk-throughs are one of the most popular verticals on YouTube, but did you know that views of videos from independent creators vastly outnumbered those released by game publishers, even accounting for all paid promotions of those videos on YouTube? This ratio was remarkably consistent across the board, with earned media averaging 95…

      24 readers - By ReelSEOin Social -

      YouTube Suspended Accounts Cull Will Affect Your Subscriber Numbers

      … YouTube is clearing suspended accounts from its system, and this will have an impact on subscriber numbers on other channels. The good news is that although subscriber counts may fall, view counts will remain the same, as views aren't counted from suspended users. The new feature is being implemented to ensure that the subscriber count remains as authentic as possible. …

      5 readers - By Carla Marshall/ ReelSEOin Social -

      How to Waste Your Content Marketing Efforts

      … back. If the visitors stay, see, and vamoose again, never to return, your efforts are being wasted. Which is why Jay here at Convince & Convert, and every other leading content driven blogger, focuses so much energy on the one of the most mundane elements of the web site: The email list. Turning a visitor into an email subscriber is the best way…

      13 readers - By Convince and Convert