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  • How To Create Must-Read Recurring Content Columns

    … man content. It’s pure Marcus Sheridan, “They ask, you answer.” Like the advice given by these sisters, write your content in the form of a letter answering individual reader’s questions. It’s more personal. Kay Gardner and Ann Shayne of Mason Dixon Knitting use the letter format as the key way to convey information. The added benefit: They write…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 20 readers -
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