Sumall

  • 5 Ways Your Event Calendar Can Enhance SEO

    … and personalized web. Some of the best ways to optimize your search ranking include increasing the number of individual pages and backlinks, encouraging social sharing and making sure your site always has fresh content. The common thread? All of these can be achieved with the launch of an event calendar. There are efficient ways your online event…

    Marketing Technology Blogin Social SEO- 17 readers -
  • Segmenting Customers is Your Key to Business Growth In 2016

    … results, but it’s not tailored. The customers or prospects with huge followings warrant customized campaigns and promotional offers as their value on that channel is potentially massive. Social segmentation information can also be used to inform the helpdesk, CRM, and other marketing automation platforms about potentially valuable customers…

    Marketing Technology Blogin Social- 14 readers -
  • How to Choose Between the Many Ways to Advertise on Facebook

    … of restrictions on post length, Facebook users like posts that are pithy. About 40 characters, to be exact, according to a study by SumAll and Buffer. That’s a good rule to follow for social media in general: Keep it short, sweet, and to the point. This is an excerpt from “The Marketer’s Guide to Facebook.” Download the full e-book by filling out the form below. The post How to Choose Between the Many Ways to Advertise on Facebook appeared first on The Content Strategist. …

    Dillon Baker/ The Content Strategistin Social How To's- 15 readers -
  • 5 Best Ways to Segment Social Audiences

    … All of the targeting options available from the various social networks won’t do advertisers much good if they fail to properly segment. Data analytics provider SumAll provided a list of the five best ways to segment social audiences. The list from SumAll: Sort by favorites: This is a measure of activity and likeliness to share content…

    David Cohen/ AllFacebookin Social Twitter- 11 readers -
  • Tools to Centrally Monitor Your Social Mentions

    …. In this article you’ll discover how Mention and SumAll provide all the data you need to get the big picture of your online presence. Find out how to centrally monitor your social mentions. Mention Mention.net is a real-time Internet listening tool that lets you create alerts (similar to Google Alerts). But instead of pulling results from just news articles…

    Social Media Examinerin Social Facebook Twitter- 14 readers -
  • Understanding Facebook’s News Feed Ranking Algorithm

    … the impact of the algorithm applied to your content is by seeing how many people you’ve reached and how much engagement your posts received. Tools like SumAll Facebook Analytics encompass this data into a comprehensive analytics dashboard perfect for measuring and tracking these metrics. © 2014 DK New Media. …

    Marketing Technology Blog- 16 readers -
  • 4 Tools that Measure Google+ Page Performance

    …. SumAll can do that. A one-stop shop for social media analytics, SumAll compares your Google+ performance to your efforts on Instagram, Facebook, Twitter and Tumblr—and those are just a few of the sites included! You can connect at least 30 tools and services to your account. Comparisons like that in a single place are a powerful way to assess…

    Megan Conley/ Social Media Examinerin Google- 39 readers -
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