Summer Olympics

  • Success Stories From Twitter’s Front Lines

    … Twitter has had an extraordinary year by any measure. Regardless of the headlines, though, leading brands continue to invest in the platform to achieve a variety of marketing objectives and insights. Twitter’s open nature lends itself to this approach. As Insightpool CEO Devon Wijesinghe put it recently: Twitter plays an influential role…

    AllTwitterin Twitter- 28 readers -
  • Rio 2016 Tops Twitter in 2016

    … By David Cohen on Dec. 6, 2016 - 12:45 PM The 2016 Summer Olympic Games was the most-discussed topic on Twitter during 2016. Chief marketing officer Leslie Berland delivered the social network’s wrap-up of 2016 in a blog post, saying that the top 10 global trends on Twitter for 2016 were: 2016 Summer Olympic Games U.S. presidential election…

    David Cohen/ AllFacebookin Social Twitter- 19 readers -
  • Instagram’s Best of 2016

    … LeBron James, more than 11 million Paul Pogba, more than 10 million Zlatan Ibrahimovic, more than 10 million Luis Suarez, more than 8 million Stephen Curry, more than 8 million The year’s top hashtags for sports leagues, teams and events were: #rio2016 #euro2016 #nba #wwe #realmadrid #ufc #olympics #halamadrid #nfl #mlb The 2016 sports events…

    David Cohen/ AllTwitter- 25 readers -
  • Nurturing Your Audience in a Social World

    … this during the 2016 Summer Olympic Games, and it was even able to include a preference center in its sign-up forms so that consumers could subscribe to specific sports or athletes. Another way to collect an email address from social is simply to put a link in your description page. For instance, you can add a link on Instagram, and fans who want…

    AllTwitterin Social Facebook Twitter- 18 readers -
  • Newest Installment in Facebook Live Ad Campaign Focuses on Sports

    … and Jesse Lingard introducing the club’s new away kit. Peyton Manning announces his retirement from the NFL. Posted by Denver Broncos on Monday, March 7, 2016 Live games: Wayne Rooney’s Testimonial Match between the English Premier League’s Manchester United and Everton; USA Basketball exhibition games in the run-up to Rio 2016; and high-school…

    David Cohen/ AllFacebookin Social Facebook- 18 readers -
  • Facebook, Instagram Detail 2016 Paralympic Games Initiatives

    … will also feature daily 360-degree videos from Rio. The social network also played a key role in the #FillTheSeats crowdfunding campaign, launched by Greg Nugent, director of marketing for the 2012 Summer Olympic Games in London, and U.S. Paralympians Hannah McFadden and Tatyana McFadden, with a post by the latter tallying nearly 1,000 shares…

    David Cohen/ AllFacebookin Facebook- 28 readers -
  • Twitter Unveils Emojis for 2016 Paralympic Games

    … The 2016 Summer Olympic Games may be history, but Twitter hasn’t packed up and left Rio de Janeiro yet: The 2016 Paralympic Games begin Wednesday. Twitter launched a series of hashtag-triggered emojis for the Games, and they are available in seven languages: Portuguese, English, Spanish, French, Japanese, Korean and Arabic. And while…

    David Cohen/ AllFacebookin Twitter- 21 readers -
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