Super Bowl

The Super Bowl is the annual championship game of the National Football League (NFL), the highest level of professional American football in the United States, culminating a season that begins in the late summer of the previous calendar year. The Super Bowl uses Roman numerals to identify each game, rather than the year in which it is held. For example, Super Bowl I was played on January 15, 1967, following the 1966 regular season. The most recent game, Super Bowl XLVIII, was played on February 2, 2014, following the 2013 season.The game was created as part of a merger agreement between the NFL and its then-rival league, the American Football League (AFL).
Posts about Super Bowl
  • Is Snapchat Accessible to Smaller Advertisers?

    …, and investors, that the platform was getting serious about expanding its advertising options. It also meant that, for the first time, Snapchat ads could be sold by third parties. Before the announcement, Snapchat was selling its premium ad inventory directly, usually in the range of $40 to $60 CPMs (cost per thousand impressions). Some brands spent…

    AllTwitterin Facebook- 12 readers -
  • Snapchat Pulls Plug on Our Story Local Stories for Cities

    … in our Los Angeles and New York offices as the result of changes to our local story coverage. We’re thankful for the contributions from these team members. Snapchat told Bloomberg it will instead focus on live moments, or videos from specific events, such as celebrations for the Fourth of July and the Super Bowl. Readers: What are your thoughts on this move by Snapchat? …

    David Cohen/ AllFacebook- 10 readers -
  • Twitter Kicks Off NFL Teams’ Hashtag-Triggered Emojis

    … The National Football League’s 2016 season kicks off with Thursday night’s Super Bowl 50 rematch, Carolina Panthers at Denver Broncos, and Twitter is ready for some football. #Broncos #KeepPounding#Patriots #BeRedSeeRed#HereWeGo #WeAre12#Chiefs #GoPackGo NFL @Twitter emojis are here! pic.twitter.com/KjJweHJM7H — NFL (@NFL) September 7, 2016…

    David Cohen/ AllFacebookin Twitter- 7 readers -
  • When Twitter And TV Collide: The Secrets Behind Successful Cross-Channel Campaigns

    …-positioned against competitors who haven’t yet adapted to the new customer journey. Joining the Conversation As a real-time social platform for conversation about trending topics, Twitter naturally goes hand- in-hand with televised events like the Super Bowl, where people can trade critiques of controversial plays and share their favorite ad moments…

    Nanigansin Twitter- 9 readers -
  • 5 Reasons Why Instagram Will Kill Snapchat

    … as it is protecting its 500 million users. More star power: Kevin Hart is one of my favorite actors today. His Instagram account, @kevinhart4real, has 40 million followers. Each Instagram story that he posts has the potential to reach almost one-half of the entire user base of Snapchat. That’s muscle. I’m talking Super Bowl commercial muscle every…

    AllFacebookin Social Facebook Twitter- 19 readers -
  • NFL, Snapchat Extension Includes Discover Content, More Live Stories

    … the league’s 2015 season. Under terms of the extension, Live Stories will be produced for every NFL game, up to and including the Super Bowl, as well as for league events including the NFL Scouting Combine and NFL Draft. Brands will also be given the opportunity to advertise during the daily NFL Live Stories and Discover content on Snapchat. The two…

    David Cohen/ AllTwitter- 9 readers -
  • High-Risk, High-Reward: Snapchat’s Advertising Revolution

    …. It reflected an understanding of who the users are and what they like, and in the process showcased Snapchat as a platform for brands to reach new audiences. It also enabled users to participate in an iconic Super Bowl moment using their mobile device. The World Wildlife Fund is another example. The nonprofit waged the #LastSelife campaign in order…

    AllTwitter- 15 readers -
  • 3 Ways to Target Millennial, Gen-Z Customers on Snapchat

    … “fanatically engaged” millennial and Generation Z consumers. Gatorade’s sponsored Super Bowl filter, which allowed users to dunk a virtual Gatorade cooler over people’s snaps, drove an astonishing 160 million impressions (that’s more people than watched the game). Entertainment brands like Universal Pictures are using Snapchat to promote new movies…

    Inside Facebook- 14 readers -
  • Nielsen’s Top Social TV Moments on Twitter

    …, streaming and cable. Twitter users are highly engaged during popular shows and live television events, both in terms of hashtags and @mentions. #SB50, the official Super Bowl hashtag, received more than 3.7 million tweets. Other live events like the #Oscars also fared very well, with 2.9 million tweets. And scripted television events scored…

    AllTwitterin Twitter- 9 readers -
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