Super Bowl

The Super Bowl is the annual championship game of the National Football League (NFL), the highest level of professional American football in the United States, culminating a season that begins in the late summer of the previous calendar year. The Super Bowl uses Roman numerals to identify each game, rather than the year in which it is held. For example, Super Bowl I was played on January 15, 1967, following the 1966 regular season. The most recent game, Super Bowl XLVIII, was played on February 2, 2014, following the 2013 season.The game was created as part of a merger agreement between the NFL and its then-rival league, the American Football League (AFL).
Posts about Super Bowl
  • The Huge Statistics of Sports on Social Media

    … If there’s one thing we could learn from the current online firestorm with the NFL, the media, and sports fans, it’s the impact of social media on the sports industry. Nielsen reports that through the first six weeks of the NFL season, viewership of games is down 7.5% year over year. I have little doubt that this is largely due to the reactions…

    Douglas Karr/ Marketing Technology Blogin Social- 22 readers -
  • User-generated March Madness Videos Explode on Instagram

    … It’s the biggest U.S. tent pole event after the Super Bowl and the Grammys. Yes, you’ve got it: March Madness. With millions of brackets played among friends and colleagues, it’s no wonder that friendships and alliances begin (or end) during this annual U.S. tradition. What’s unique about this event is its ability to bring together diverse…

    ReelSEOin Social Facebook- 26 readers -
  • Which 2017 Super Bowl Ads Won Video Marketing’s Big Game?

    … Sports fans know who won Super Bowl 2017. It was the New England Patriots, who overcame a 25-point deficit in the third quarter to beat the Atlanta Falcons by a score of 34 to 28 in overtime. But, a week later, video marketers aren’t really sure which of the 2017 Super Bowl ads won the big game. Why? Well, the outcome kinda, sorta depends…

    Greg Jarboe/ ReelSEOin Social Facebook YouTube- 30 readers -
  • Super Bowl 2017 Email Report: It’s a Touchdown for Read-Lengths

    … events. A few suggestions: Valentine’s Day, the Oscars, St. Patrick’s Day and Baseball Opening Day are all on the horizon. They’re not your typical marketing holidays, but they give you an excuse to reach out to your subscribers. Whichever opportunities you choose, be sure to always run tests if you’re trying something new. If you’re interested in taking contextual marketing for a spin, check out our eBook: Everything You Need to Know About Contextual Marketing. …

    Movable Ink Blogin EMail- 31 readers -
  • GoDaddy Super Bowl ad results “best ever”

    … GoDaddy said its Super Bowl commercial, which aired yesterday, resulted in its “best ever” Sunday for new customers. The company said in a press release it had seen its “its best-ever Sunday for attracting new customers in the books”. That doesn’t necessarily mean it sold more domains than its previous Super Bowl efforts, nor that it made…

    Kevin Murphy/ DomainIncite- 25 readers -
  • The difference between “pandering” and “serving” in the Super Bowl ads

    … It is the morning after a glorious Super Bowl — an epic win, a historic comeback, and a thrilling halftime performance by Lady Gaga. And yet I have a simmering anger about one aspect of the game that I couldn’t quite identify until I read a quote in the newspaper today. Like most marketers, I adore the Super Bowl commercials. I relish…

    {grow}- 26 readers -
  • What Will the NBA, NFL, NHL, and MLB Do Now That Vine Has Gone?

    …+ platforms, including YouTube, Facebook, Instagram, and Vine. And I uncovered a story that hasn’t been reported before: 3 of the 4 major professional sports leagues in the US and Canada are “voting with their feet” by leaving video platforms they do not like or going to video platforms they believe to be more beneficial. NBA's Social Video Strategy…

    Greg Jarboe/ ReelSEOin Twitter YouTube- 31 readers -
  • Super Bowl Commercials Are Just the Tip of the Iceberg in Video Advertising

    … was Paige Parrent, the Digital Media Manager of Volkswagen Marketing. She said, “Brand Lift now presents us with a way to specifically, credibly, and scientifically compare the effectiveness of cross media campaigns. This is interesting to Volkswagen as we move closer to measuring TV and digital platforms (like YouTube) on even ground.” Finally…

    Greg Jarboe/ ReelSEOin YouTube- 47 readers -
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